Q&A: Dealing With the Digital Influence of Bloggers

rro...@gmail.com — Mon, 30 Oct 2006 17:37:47 UT

Q&A: Dealing With the Digital Influence of Bloggers
By ELVA RAMIREZ
October 30, 2006; Page R2
Public relations professionals have always wrestled with protecting and
managing their clients' image. But blogs are forcing publicists to
rethink their tactics for mitigating bad word-of-mouth.
As social media become more sophisticated, public relations firms

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Q&A: Dealing With the Digital Influence of Bloggers