Kerchoonz' Answer To Digital Dilemma: Pay The Artist

[sounni ali]

Since the early days of digital distribution and sites like MP3.com,
artists have willingly given away their music for no compensation in
the hopes of being discovered. No more!

Slated for launch this September and backed by a $490,000 investment
from the Scottish Co-investment Fund, social media platform Kerchoonz
lets registered artists and songwriters share their music and videos
with fans while getting paid for every stream and download. Kerchoonz
tracks downloads and streams through a combination of the ISRC and
play counts by utilizing unique coding and encryption within the
application. Kerchoonz will also offer an affiliate program that pays
US$5 for very artist / band or Industry Pro user who signs up to
Kerchoonz through your unique referral ID.

"Our growth is tied to the success of our artists in making Kerchoonz
THE community to find music," noted Christian Ulf Hansen, former
Director of Writer / Publisher Relations BMI Europe. "We see our
relationship with them as a partnership and want them to benefit from
our success. It's simply a question of fairness."

Key to Kerchoonz success is also the fans. The feature-packed portal
allows fans to customize their pages, play games (and post their
scores), download and stream music, add music to their profiles, post
on forums, join groups, watch videos, and connect with other users/
artists. Fans also have the opportunity to support their favorite
artists by adding an artists' music to their profiles.

Fans, musicians and music industry professionals are invited to sign
up in this pre-beta stage at http://www.kerchoonz.com