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Jimmy Bruno Guitar Institute Shatters Enrollment Projections
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mi2n  
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 More options Apr 22, 11:28 am
Newsgroups: rec.music.makers.jazz
From: mi2n <p...@mi2n.com>
Date: Tue, 22 Apr 2008 08:28:46 -0700 (PDT)
Local: Tues, Apr 22 2008 11:28 am
Subject: Jimmy Bruno Guitar Institute Shatters Enrollment Projections

The Internet-based Jimmy Bruno Guitar Institute (JBGI) announces that
it has quadrupled in size, in just the last six months, to over 1350
paying students. Originally designed for 350 students, the JBGI has
shattered all enrollment projections since opening in May 2007. "The
growth has been phenomenal and gratifying", says Affiliated Artists
CEO and JBGI co-founder David Butler. "Now that guitarists know Jimmy
Bruno's unique and effective guitar method is available online, it has
spread like wildfire."

Jimmy Bruno's New Worldwide Reach
Although never his intent, Jimmy Bruno may now be the most influential
jazz guitar teacher in history, with students from 40 countries around
the world under his direct supervision. Additionally, the JBGI student-
body includes a large number of guitar teachers, who with Mr. Bruno's
permission and encouragement are in turn teaching Jimmy's method to
their students. Also, guitarists from areas of the world where there
is no jazz instruction at all are converging on the JBGI to learn to
play jazz correctly from an American jazz master.

Capacity concerns
Rapid communication amongst the close-knit guitar community, as well
as open access to Jimmy Bruno has created a very large influx of
students to the JBGI. Addressing concerns that the JBGI may be nearing
capacity, Mr. Butler said, "It is true that we reduced our advertising
while we regrouped, but we are committed to making the JBGI experience
very high quality and it will continue to be available to all
motivated students until our new technology is maximized."

Innovation To Enable Broad Expansion
Empowered by proprietary video technology from JBGI parent company
Affiliated Artists, Mr. Bruno interacts continuously with the JBGI
student-body. To keep pace with projected growth, a new generation
video management system is in the late stages of development at
Affiliated Artists, to be deployed later this month. "The new system
automates much of the technical stuff, freeing me to spend more of my
time with the students and focus on their progress," said Mr. Bruno.
Mr. Butler adds, "The new Student Video Management System will
increase JBGI's capacity to over 4000 students, roughly two years of
projected growth."

Groundbreaking Approach - Hundreds of "Virtual" Master Classes
A large part of the success of the JBGI is the result of jazz guitar
master Jimmy Bruno's "firsthand" interaction with JBGI students.
Unlike static online sites, JBGI students receive direct and
continuing guidance from Mr. Bruno through video interchanges, which
keeps them on track. This interaction is in the form of "Master
Classes", an exchange of videos between students and Mr. Bruno. An
added bonus is being able to watch him evaluate hundreds of fellow
students via video. This combination brings a depth of knowledge
unmatched in any other music instruction approach. There are currently
over 450 Master Classes posted on the JBGI, with more added each
week.

A Continuation of New Lesson Materials
Since the JBGI opened its door 10 months ago, the amount of lesson
material has gone from around 70 formal lesson videos to well over 500
videos, including hundreds of "Master Classes", and dozens of
educational and entertainment videos. The JBGI recently added an
adjunct faculty member, Philadelphia-based blues guitarist Johnny
DeFrancesco, who created new JBGI course materials that focus on blues
and blues-oriented rock.

The JBGI Sports A New Look
In addition to an under-the-covers technology overhaul, the Jimmy
Bruno Guitar Institute has just been given a new look. Designed by
Grammy-winning designer Jack Frisch, the new look enhances JBGI's
leading edge music instruction mission and signals yet another phase
of continued growth for the Institute.

 http://www.jimmybrunoguitarinstitute.com


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