On Jan 12, 1:21Â pm, Brenda Clough <
BrendaWri...@yahoo.com> wrote:
> On 1/12/2013 12:10 PM, James Silverton wrote:
>
>
>
>
>
> > On 1/12/2013 11:40 AM, JRStern wrote:
> >> On 12 Jan 2013 07:04:01 GMT,
t...@loft.tnolan.com (Ted Nolan
> >> <tednolan>) wrote:
>
> >>> We talked about this a year or so ago in a couple of threads.
> >>> I think that with B&N stores visibly hollowing out and bringing in
> >>> racks of toys some folks were bear-ish, and some folks were bull-ish
> >>> that Nook would ramp up in time to save them.
>
> >>> Maybe not..
>
> >>>
http://www.thedailybeast.com/articles/2013/01/09/is-barnes-and-noble-...
I'd find it tough to guage how profitable a modern-day brick & mortar
bookstore is by how easy it is to find a spot to read or the % of
parking lots filled. The problem with the bookstore as a "third
place" is that two many of its patrons aren't much when it comes to
being customers. Some stop by just to have a copy of coffee and use
the wifi hotspot, and if they browse at all, are as likely to record
titles, authors' name and ISBNs (on their phones, tablets, etc) for
comparison shopping later, or even order from Amazon before they've
finished their latte.
I worked in bookstores* from 1979 until 2004. The first 7 years I
worked in a B Dalton in a busy mall. (B&N had just announced their
offer for Dalton as I was leaving.) After that I worked for a
regional independent with multiple locations. (H W Schwartz,
Milwaukee, WI: closed a few years ago.) At HWS, we made up for light
sales from walk-in customers by selling to institutions and
businesses, through a mail order catalog and eventually a website.
The "business desk" of HWS was spun off into its own division,
eventualy known as
http://800ceoread.com/ . "Schwartz Business Books"
survives under that name, but for a long time the "trade side" was
essentially being subsidized by those bulk sales. At some point, the
decision to cut back to a profitable core made economic sense.
> > To find MIT or Oxford Press books, I'd probably have to go to a
> > university bookstore (apart from dictionaries.)
>
This may have changed since I left the business, but I remember the
discount schedules for university presses being obnoxiously
restricted: some of the most interesting books were sold at textbook
discount (20% off retail rather than 40% or more), and while you could
pick up extra % points by agreeing to carry and display an asssortment
of these scholarly titles under what was called an "agency plan,"
reordering a sold-out "short-discount" title for the shelf or special
ordering one for a customer was a pain. If you ordered too many at a
time, the vendor would assume you were buying to serve the college
market and you'd lose trade discount. You couldn't get them quickly
from jobbers such as Ingram or Baker & Taylor without losing half the
meager discount, or even having to pay list retail for it. Even when
I was coming to an end of my bookselling days, most textbook outfits
were switching to "net pricing." In that system, there's a flat
wholesale price, but no suggested list price. The store charges what
it thinks it can get. Since the customer buying direct from the
publisher can get that price, too, a lot of those sales dried up.
It doesn't surprise me that B&N doesn't stock those title deeply. The
same shelf space can be dedicated to a trade book you buy at 10 %
points less, and which will sell 3 copies in the same time period it
takes to sell 1 of the UP title. Turn means profit.
> My store, in Reston, VA, is closing. Â However there is another one down
> the road in Tysons Corner.
>
The counties surrounding DC are per capita, the highest earning in the
US. If the stores there can't stay open, that doesn't bode well for
the rest of the country.
Kevin
* I did have a brief relapse in the winter of 2008-2009. I got about a
month's worth of temporary work from a Follet-owned college bookstore
at a local private university. The manager apologized whn he let me
go, telling me he wished he could have found a spot for someone with
my experience. Frankly, once textbook season was over and the kids
were a week or two into the semester, the place wouldn't actually be
selling many books at all.