COMCAST AND THE CW NETWORK BRING THE CW’S PRIMETIME LINEUP TO XFINITY
ON DEMAND
For the First Time Ever On Demand, Watch the Latest Episodes of The
Vampire Diaries, Gossip Girl, Supernatural and Other Popular Series
PHILADELPHIA and NEW YORK, Oct. 24, 2012 – Comcast and The CW Network
announced today they have reached an agreement that brings The CW’s
popular primetime lineup to Xfinity On Demand. Effective tomorrow,
Oct. 25, customers can watch the four most-recent episodes from each
CW series – including their favorite CW programs the day after they
air on live TV – on Xfinity On Demand at no additional charge. This
agreement marks the first time The CW has made its shows available on
Video On Demand (VOD) by a multi-service operator (MSO).
“Our customers turn to Xfinity On Demand for the latest and most
popular programs, and now we’re pleased to add The CW’s popular
primetime lineup to our offerings,” said Matt Strauss, Senior Vice
President, Comcast. “We’re committed to giving customers access to
the best and newest TV shows when they- want, at their fingertips.”
John D. Maatta, Executive Vice President, The CW, said, “We’re very
excited to partner with Comcast to offer our viewers another platform
where they can watch their favorite CW shows. With our primetime
series now available on Xfinity On Demand, The CW will continue to
expand its reach as well as provide our advertisers an opportunity to
deliver their message to even more viewers.”
Xfinity On Demand viewers will be able to catch The CW’s top shows in
both HD and SD. Series include The Vampire Diaries, Supernatural,
America's Next Top Model, Hart Of Dixie, 90210, Arrow, Nikita, Beauty
& the Beast, Emily Owens, M.D. and the final season of Gossip Girl,
Xfinity On Demand offers the most HD TV shows and movies – with
thousands available for free – and a comprehensive broadcast offering
that enables Xfinity TV customers to catch up and keep up with shows
from additional networks including ABC, CBS, FOX and NBC. With more
than 20 million digital TV homes, Xfinity On Demand has the broad
reach to help programmers maximize their viewership and promotional
activities. The platform also supports Nielsen C3 ratings
measurement, proving valuable for programmers and advertisers. Each
month, there are nearly 400 million views on Xfinity On Demand; and
since its launch in 2003, there have been more than 25 billion views.
For more information, please visit
www.xfinity.com.