"Keith F. Lynch" <k...@KeithLynch.net> writes:
> Lowell Gilbert <
lgus...@be-well.ilk.org> wrote:
>> For prime-time network shows, at least, advertising consumes a
>> maximum of 18 minutes for an hour show, and 8 minutes for a
>> half-hour show.
>
> Why isn't the former exactly twice the latter?
I don't know. I can guess that it might have to do with credit sequences
(i.e., half-hour show credits are just as long as those for hour shows),
but it's just a guess.
> Does that include both network and local ads? And promos? And, on
> so-called non-commercial stations, does it include the time they spend
> begging for donations, the time they spend saying what company's grant
> made the show possible (including mentioning what the firm does and
> where their stores are), and the time they spend boasting that they
> have no ads?
There's no law on this, so it's probably not consistent. The National
Association of Broadcasters (an organization of stations, not of
networks) has a standard of 10 minutes of commercial per half hour and
20 minutes per full hour, but I suspect there are few cases of following
that exactly.
The 18-minute standard I quoted is a common convention, not a rule or an
average. It's driven by the amount of program content sent out by the
network, so it would probably be more accurate to say it's a standard of
42 minutes of program per hour; some of the remaining time is filled
with commercials and promo spots by the network, but the time left for
the local stations may not all be commercials (some stations slip in a
weather forecast every hour, for example) although most of it will be.
Public television isn't distributed the same way as the commercial
networks (it's often not even sent out in real time), so it's another
whole story. I don't know how pledge breaks are scheduled in public
television, but in public radio's major news shows the structure of the
show stays the same. That is, particular blocks are set aside for
pre-emption; the network still provides programming for stations not
running pledge breaks, and some stations might shift the major blocks
(for the big news shows, those are the ones that -- I think -- start on
the hour, :22, and :42) but most do their fundraising during the
designated blocks. I also note in passing that while Public Radio pledge
breaks don't actually take more air time per hour than commercials on
other stations, they *seem* to do so.
>> Game shows aren't scripted, but they depend on a substantial writing
>> staff to produce the questions for the show.
>
> I'd think that expense would be dwarfed by the expense of the prizes.
> I could single-handedly write all the question/answer pairs for
> Jeopardy, and I wouldn't charge much. (Well, okay, I couldn't do
> sports or celebrity gossip. Maybe I could be one of two writers.)
I am (not for the first time) surprised that you are not wealthy beyond
dreams of avarice.
But on the other hand,, the prizes are trivial costs. Cash prizes don't
go beyond a few million per year tops, I don't think. And other prizes
(especially the large ones) are provided for promotional value; which
means that they are sort of like commercials themselves even though
they're part of the program content. But even just the value of the
prizes is smaller than the cost of producing the program. Technology has
reduced the size of the production staff, but there are still several
people involved, and there's backstage staff as well.
For some show (don't remember which one, sorry) in particular, I've read
that picking out a balance of questions takes more staff time than
writing questions. And they don't write a show at a time; they write
lots of questions, keep thousands of them on hand, and pick out sets by
topic, difficulty, and some kind of aesthetic qualities.
For somebody who doesn't wastch much television at all, I'm surprised
how much information I dredged out of the back of my skull for this
posting. But I'd better stop now or I'll be late for the first day at my
new job.
Be well.
--
Lowell Gilbert LGUsenet (et. al.) @
Be-Well.Ilk.Org
http://be-well.ilk.org/~lowell/