What Is Article Marketing
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Peter Nisbet
Apr 16, 2013, 2:00:04 AM4/16/13
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Please consider this free-reprint article written by:
Peter Nisbet
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IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=143439
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=143439
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
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Article Title: What Is Article Marketing
Author: Peter Nisbet
Word Count: 718
Article URL: http://www.isnare.com/?aid=143439&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=143439
Easy Publish Tool: http://www.isnare.com/html.php?aid=143439
*********************** ARTICLE START ***********************
Article marketing is a means of using articles to generate traffic to your website. You achieve this initially by writing articles containing useful content, relevant to the topic of your site, and then submitting them to article directories. If your writing is sufficiently compelling, readers will want to know more about what you have written, and will click on the link you provide to your website.
Article submission does two things. Firstly it provides you with the opportunity to persuade the reader to find out more from your website, as inferred above, and it also provides you with a one way link back from the article directory. The higher the page ranking of the directory, then the more credit the search engines will give you for the link. Engines such as Google take your link popularity as a significant factor when calculating where your webpage should be listed in the index for the specific keyword your page relates to.
Your Article Must have Merit
However, it does not stop there. Should the visitor consider that your article is of sufficient merit to warrant them using it as content on their own website, they are entitled to copy it so long as they include your name as author, and your author�s resource box, complete with webpage URL. You then get a one way link back from all the sites that use your article, and also visitors that click on your link from these sites.
That�s the theory, but how about the practice? In fact it is slightly more difficult that that. The article has to be well enough written to be accepted by the directories first, though from what I have seen that is not too difficult. Some directories are quite liberal as to what they call �writing�. It is not the directories that are the problem, it is the readers. People have a certain standard that they expect of internet writing, and if they feel that it is not met then they will click away from the article.
Don�t Try to Fool the Reader
The article must also be of interest and relevant to the theme. You don�t get people clicking to visit your website unless they find your content of interest and feel that your website could be of potential use to them. So write about what you know, and don�t try to fool anybody. Many people who access your article will know more that you about the topic, and will spot any inaccuracies immediately. Be accurate and try to provide information that will help them. Visitors to your website want to be helped, have a question answered or a problem solved.
Your resource box is also important. Don�t say too much about yourself: readers are not interested in your life history. Just tell them that they can find out more on your website. Provide them with a link a page in your site that deals exactly with what you wrote about and preferably with the same title, so that when they get there they will start reading.
Use Anchor Text where Possible
If you provide a link to a page within your site, rather than just the home page, it is regarded as of being more important to a search engine, especially if that link is provided by means of anchor text. That is text that indicates the topic of your web page, rather than being just a URL. You can do this if html is allowed. If you don�t know how to use html, just write something to the effect �more information on this topic can be found on my web page This Topic.
Write that exactly, inserting your own website and page URL, and your resource box will have �This Topic� as a clickable link. The search engines will associate your web page as being connected to This Topic, and that will improve the listing of that page.
Article marketing is a powerful way of using articles to promote your website, increase your traffic, and improve your search engine listings. Do it well, and you will see a significant difference in traffic to your site.
About The Author: More information on the use of article marketing to promote your website and get increased traffic can be found on his webpage http://www.article-services.com/articlemarketing.html
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=143439
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
Peter Nisbet
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=143439
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=143439
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: What Is Article Marketing
Author: Peter Nisbet
Word Count: 718
Article URL: http://www.isnare.com/?aid=143439&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=143439
Easy Publish Tool: http://www.isnare.com/html.php?aid=143439
*********************** ARTICLE START ***********************
Article marketing is a means of using articles to generate traffic to your website. You achieve this initially by writing articles containing useful content, relevant to the topic of your site, and then submitting them to article directories. If your writing is sufficiently compelling, readers will want to know more about what you have written, and will click on the link you provide to your website.
Article submission does two things. Firstly it provides you with the opportunity to persuade the reader to find out more from your website, as inferred above, and it also provides you with a one way link back from the article directory. The higher the page ranking of the directory, then the more credit the search engines will give you for the link. Engines such as Google take your link popularity as a significant factor when calculating where your webpage should be listed in the index for the specific keyword your page relates to.
Your Article Must have Merit
However, it does not stop there. Should the visitor consider that your article is of sufficient merit to warrant them using it as content on their own website, they are entitled to copy it so long as they include your name as author, and your author�s resource box, complete with webpage URL. You then get a one way link back from all the sites that use your article, and also visitors that click on your link from these sites.
That�s the theory, but how about the practice? In fact it is slightly more difficult that that. The article has to be well enough written to be accepted by the directories first, though from what I have seen that is not too difficult. Some directories are quite liberal as to what they call �writing�. It is not the directories that are the problem, it is the readers. People have a certain standard that they expect of internet writing, and if they feel that it is not met then they will click away from the article.
Don�t Try to Fool the Reader
The article must also be of interest and relevant to the theme. You don�t get people clicking to visit your website unless they find your content of interest and feel that your website could be of potential use to them. So write about what you know, and don�t try to fool anybody. Many people who access your article will know more that you about the topic, and will spot any inaccuracies immediately. Be accurate and try to provide information that will help them. Visitors to your website want to be helped, have a question answered or a problem solved.
Your resource box is also important. Don�t say too much about yourself: readers are not interested in your life history. Just tell them that they can find out more on your website. Provide them with a link a page in your site that deals exactly with what you wrote about and preferably with the same title, so that when they get there they will start reading.
Use Anchor Text where Possible
If you provide a link to a page within your site, rather than just the home page, it is regarded as of being more important to a search engine, especially if that link is provided by means of anchor text. That is text that indicates the topic of your web page, rather than being just a URL. You can do this if html is allowed. If you don�t know how to use html, just write something to the effect �more information on this topic can be found on my web page This Topic.
Write that exactly, inserting your own website and page URL, and your resource box will have �This Topic� as a clickable link. The search engines will associate your web page as being connected to This Topic, and that will improve the listing of that page.
Article marketing is a powerful way of using articles to promote your website, increase your traffic, and improve your search engine listings. Do it well, and you will see a significant difference in traffic to your site.
About The Author: More information on the use of article marketing to promote your website and get increased traffic can be found on his webpage http://www.article-services.com/articlemarketing.html
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=143439
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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