*****************************************************************
Message delivered directly to members of the group:
publish-the...@googlegroups.com*****************************************************************
Please consider this free-reprint article written by:
Naz Daud
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to
http://www.isnare.com/eta.php?aid=1795567
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to
http://www.isnare.com/eta.php?aid=1795567
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature (
http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: Fighting Fit With a Fitness Franchise
Author: Naz Daud
Word Count: 518
Article URL:
http://www.isnare.com/?aid=1795567&ca=Business
Format: 64cpl
Contact The Author:
http://www.isnare.com/eta.php?aid=1795567
Easy Publish Tool:
http://www.isnare.com/html.php?aid=1795567
*********************** ARTICLE START ***********************
Press reports are continually telling us that as a nation we are getting fatter and taking less exercise than ever before. There is a huge demand for fitness classes, gym membership and personal training for all age groups and the size of the market in the UK has grown to an estimated annual value of �3.6 billion. Around 12% of the UK populations are members of a gym, and many more attend classes on an ad hoc basis. One of the best ways of getting a slice of this is to invest in one of the growing number of fitness franchise companies.
Opportunities
There are a huge number of different operations out there, and the decision about which sort is most suitable will depend on what the business owner�s preferences are, the budget for investment and what other sorts of firms are already operating in the local area. Companies such as Anytime Fitness or Fit4Less offer the opportunity to start up your very own gym and start recruiting members. If the idea of being a gym owner does not appeal, then it may be better to direct your attention to a specific market sector.
Market Niches
The big trend in the world of health and exercise is niche companies which target their products and services to a specific population group, in comparison to the big gym chains which aim to cater for everyone. There are companies such as Tumble Tots, Premier Sport or PTC Sports which are aimed at pre-school and primary school aged children, Active Lifestyle which caters for the over 55 market, and Energie, which is a fitness brand aimed at women. Being first in your area with one of these new concept fitness franchises can mean that your business takes off quickly as people are intrigued by the new products.
Weight Loss
Although many people want to go to the gym to keep fit and healthy, for another large segment of the population it�s all to do with losing some extra kilos. Weight loss classes and new diets are never short of customers, and currently one of the schemes which is achieving huge press coverage is Lighter Life, which is also available to buy into as a franchise. Taking on this sort of company based around classes means that you are able to organize your own time, but also means a lot of hard work in terms of finding venues, advertising and recruiting and retaining members.
Expansion
Of course many people who start their own business are happy to potter along with one outlet or one set of classes in their operation, but there are always opportunities for growing the firm by recruiting other people to run classes for you, buying another premises in a neighboring town or village or by opening longer hours or at weekends. The hard part is getting the first operation up and running successfully, and any mistakes made with the first shop or gym in your chain can be avoided when opening subsequent franchises.
About The Author: Naz Daud
This article is free for reproduction but must have live internet links to the following webpages:
http://www.citylocal.co.uk/
http://www.citylocal.co.uk/businessfranchise/
http://www.citylocal.co.uk/businessfranchise/suitability.php
& this copyright statement must also be included.
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=1795567
*********************** ARTICLE END ***********************
- To distribute your articles go to
http://www.isnare.com/distribution.php
- For more free-reprint articles go to
http://www.isnare.com