What is Content Marketing: A Basic Explanation

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Merv Stevens

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Mar 28, 2013, 2:00:09 PM3/28/13
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Article Title: What is Content Marketing: A Basic Explanation
Author: Merv Stevens
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If you ever have asked the question What is content marketing? Some very useful information on the subject of that particular question will be further discussed in this article.

Content marketing is a format of marketing that more subtly persuades customers to purchase certain products or services without bombarding them with sales pitches and in your face marketing. This approach is more welcome because there is nobody pressuring you to buy the product.

It gives the customer a feeling of more power and that they were the one that persuaded the purchase and not the salesman or woman. Keep reading to learn more about content marketing and how it can help you!

A Better Approach

There are many people in the marketing industry that can�t answer the question what is content marketing? There are a lot of people that just spam people�s email and/or social media pages. This is usually ineffective and usually lead to the termination or blocking of the senders email.

What is content marketing? It is an indirect way to capture a particular group or person�s attention and quietly put the idea of your product in their head.

Blogging

Blogging is a great example of content marketing. A blog is a webpage that is usually free to join and allows you to post content on your blog page about pretty much whatever you want and tie your business or MLM company to.

A blog is a prime example of this type of marketing. If you can create relevant, interesting blog posts then you can turn those posts into potential sales for your business.

Being able to funnel the maximum amount of traffic toward your blog post will surely help you to succeed in creating a profitable business.

Turning Content Into Valuable Traffic

Being able to understand what is content marketing is the first step in succeeding in the marketing industry. This type of marketing and search engine optimization go hand and hand in accomplishing goals in this industry.

After you have written the quality content, then next thing you need to learn how to do is search engine optimization. Basically what SEO does is drives the maximum amount of traffic your way.

The way it does this is by formatting your content and webpage in a way that major search engines like google recognizes them. The better the content and formatting, the higher you will rank on those search pages thus hopefully transferring into sales for your business.

Another way people take advantage of this type of marketing is by using social media to promote their business. Creating and uploading videos to sites like Youtube is a growing way to answer the question what is content marketing.

Videos are another form of content that can be taken advantage of for the simple fact that there are millions and millions of people every day that use sites like these for various reasons. Answering the question what is content marketing is the first step toward success.


About The Author: Merv Stevens works in Internet and Network Marketing. For tips and advice on internet and network marketing and to discover the answers to questions like what is content marketing, go to his blog: http://WealthSuccessVentures.com. Act now and discover how average people are getting great results.

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