Marketing Hybrid Cars
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James Gunaseelan
May 3, 2013, 6:20:02 PM5/3/13
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Please consider this free-reprint article written by:
James Gunaseelan
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Article Title: Marketing Hybrid Cars
Author: James Gunaseelan
Word Count: 501
Article URL: http://www.isnare.com/?aid=182237&ca=Automotive
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=182237
Easy Publish Tool: http://www.isnare.com/html.php?aid=182237
*********************** ARTICLE START ***********************
Whenever a new product comes on the market, the public must be convinced that this is a product that they cannot live without. The benefits and advantages of the new versus the old must be compelling if you are going to convince shoppers to switch to new fangled brands and items. This is most definitely the case when it comes to marketing hybrid cars. When such a new technology becomes available for the average Joe, he must be sold on the positives of becoming one of the first to own this new technology. This wasn�t terribly difficult in the case of a fuel efficient car that was introduced at a time when gas prices were skyrocketing. In fact, the marketing of hybrid cars was so effective; it is hard to find any of these vehicles available for sale today.
The obvious benefits that were used in marketing hybrid cars were the fuel efficiency and the environmental friendliness of these vehicles. Fuel efficiency was the first advantage, since many of the cars will reap 20-30 more miles to the gallon than similar styles that are not hybrid vehicles. Marketing hybrid cars revolved primarily around getting this information out to the general public. Once people realized how much they could save in gasoline prices simply by switching to a hybrid vehicle, the sales began to boom. The reason for this amazing fuel efficiency is the combination of a small gasoline engine that works in tandem with an electric motor that can recharge itself with the help of the gasoline engine. Amazing technology that results in a car that needs less fuel to run.
The other benefit that was used in marketing hybrid cars was the environmental friendliness of these vehicles. First, burning less fuel is good for the environment for obvious reasons. These hybrid vehicles also have much cleaner emissions, meaning that their capacity for polluting the environment is much less. Since many folks today are very concerned about the state of our environment, marketing hybrid cars for their cleanliness and lack of pollution was smart marketing indeed. And certainly finding vehicles that are good for our environment will be a huge benefit to everyone, drivers and non-drivers alike.
These benefits were so desirable, and the marketing of hybrid cars so effective, you can hardly find one of these vehicles on car lots today. The entire first wave of these automobiles has been sold. The good news is that many auto makers are in the process of getting additional hybrid cars out to the consumers as soon as they possibly can. By next year, the marketing of hybrid cars will include a large number of vehicles of every make, model and size for our driving pleasure.
For information on buying and selling new and second hand cars and bikes visit http://www.bharathautomobiles.com/index.php
About The Author: James Gunaseelan writes for India's leading automobile portal http://www.bharathautomobiles.com/index.php
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=182237
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
James Gunaseelan
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=182237
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=182237
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: Marketing Hybrid Cars
Author: James Gunaseelan
Word Count: 501
Article URL: http://www.isnare.com/?aid=182237&ca=Automotive
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=182237
Easy Publish Tool: http://www.isnare.com/html.php?aid=182237
*********************** ARTICLE START ***********************
Whenever a new product comes on the market, the public must be convinced that this is a product that they cannot live without. The benefits and advantages of the new versus the old must be compelling if you are going to convince shoppers to switch to new fangled brands and items. This is most definitely the case when it comes to marketing hybrid cars. When such a new technology becomes available for the average Joe, he must be sold on the positives of becoming one of the first to own this new technology. This wasn�t terribly difficult in the case of a fuel efficient car that was introduced at a time when gas prices were skyrocketing. In fact, the marketing of hybrid cars was so effective; it is hard to find any of these vehicles available for sale today.
The obvious benefits that were used in marketing hybrid cars were the fuel efficiency and the environmental friendliness of these vehicles. Fuel efficiency was the first advantage, since many of the cars will reap 20-30 more miles to the gallon than similar styles that are not hybrid vehicles. Marketing hybrid cars revolved primarily around getting this information out to the general public. Once people realized how much they could save in gasoline prices simply by switching to a hybrid vehicle, the sales began to boom. The reason for this amazing fuel efficiency is the combination of a small gasoline engine that works in tandem with an electric motor that can recharge itself with the help of the gasoline engine. Amazing technology that results in a car that needs less fuel to run.
The other benefit that was used in marketing hybrid cars was the environmental friendliness of these vehicles. First, burning less fuel is good for the environment for obvious reasons. These hybrid vehicles also have much cleaner emissions, meaning that their capacity for polluting the environment is much less. Since many folks today are very concerned about the state of our environment, marketing hybrid cars for their cleanliness and lack of pollution was smart marketing indeed. And certainly finding vehicles that are good for our environment will be a huge benefit to everyone, drivers and non-drivers alike.
These benefits were so desirable, and the marketing of hybrid cars so effective, you can hardly find one of these vehicles on car lots today. The entire first wave of these automobiles has been sold. The good news is that many auto makers are in the process of getting additional hybrid cars out to the consumers as soon as they possibly can. By next year, the marketing of hybrid cars will include a large number of vehicles of every make, model and size for our driving pleasure.
For information on buying and selling new and second hand cars and bikes visit http://www.bharathautomobiles.com/index.php
About The Author: James Gunaseelan writes for India's leading automobile portal http://www.bharathautomobiles.com/index.php
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=182237
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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