5 Ways To Test Your Mlm Landing Pages
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Jon Roussel
May 5, 2013, 1:30:04 AM5/5/13
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Please consider this free-reprint article written by:
Jon Roussel
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Article Title: 5 Ways To Test Your Mlm Landing Pages
Author: Jon Roussel
Word Count: 519
Article URL: http://www.isnare.com/?aid=168803&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=168803
Easy Publish Tool: http://www.isnare.com/html.php?aid=168803
*********************** ARTICLE START ***********************
The first and most important thing about any mlm landing page you create to build your list with is testing. Even testing two different headlines can make all the difference in the world.
It is best to use a mlm landing page on a site that is designed to sell one product. For example, if you have a site that features a sales letter selling a particular product or service, placing a mlm landing page in front of the information about that product or service is an effective strategy.
This keeps readers from being distracted; it sifts and sorts prospects by level of seriousness; and it gives you a list of interested prospects that you can go back and market to repeatedly.
Don't put a mlm landing page in front of your portal site, your branding site, or your blog. Putting a mlm landing page in front of those kinds of sites does not work well. Those sites have a very different purpose than sites that are intended to sell one targeted product or promotion.
Start split-testing your mlm landing pages. You can do that easily with something like Marketing Makeover Generator, or if you have 1ShoppingCart or AWeber, you can use their split-testing tools. You can also use something like Ad Trackz. It is inexpensive and it works well. It is fairly easy to learn how to use if you are willing to study and practice this.
When we know who our prospects are and what makes them buy, we can start to answer the big question: why should they buy from you? Lead with benefits, not features. Don't skimp on the persuasive content of your copy. Go as far as necessary without being hypish or misleading. Using a system that maps the customer's buying process to your selling process is a good idea..
Know What action you want visitors to take. do you want them to subscribe to a list? To purchase a product? Make it clear and prominent on the page. Let the visitors know by taking that action, they'll understand what happens next.
Test everything on your landing page, but that would be a waste of time. Focus on the most important items, such as:
* Bonus gifts
* Coupons
* P.S. messages
* Guarantees
* Opening sentence images
* Closing sentence images
* Calls to action
* Headings
But remember, test only one element of a page at a time. If you test all of them at the same time, you won't know what worked and what didn't. Adjust your headline and test the one you have now with the new one. Test the wording on your opt-in button, test putting a picture on the page with leaving the picture off the page. (If you're going to use a picture, make sure it's crisp and very tight-looking.) Test everything, but only test one thing at a time. Keep tracking and testing and you will have mlm landing pages to that attract hundreds of subscribers and customers.
About The Author: Jon Roussel is a successful internet marketer in Beverly, MA He helps people succeed with a home based business that will generate a long term reliable leveraged residual income. Learn more at http://www.networkmarketing6cs.com
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=168803
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
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Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
Jon Roussel
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=168803
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=168803
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: 5 Ways To Test Your Mlm Landing Pages
Author: Jon Roussel
Word Count: 519
Article URL: http://www.isnare.com/?aid=168803&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=168803
Easy Publish Tool: http://www.isnare.com/html.php?aid=168803
*********************** ARTICLE START ***********************
The first and most important thing about any mlm landing page you create to build your list with is testing. Even testing two different headlines can make all the difference in the world.
It is best to use a mlm landing page on a site that is designed to sell one product. For example, if you have a site that features a sales letter selling a particular product or service, placing a mlm landing page in front of the information about that product or service is an effective strategy.
This keeps readers from being distracted; it sifts and sorts prospects by level of seriousness; and it gives you a list of interested prospects that you can go back and market to repeatedly.
Don't put a mlm landing page in front of your portal site, your branding site, or your blog. Putting a mlm landing page in front of those kinds of sites does not work well. Those sites have a very different purpose than sites that are intended to sell one targeted product or promotion.
Start split-testing your mlm landing pages. You can do that easily with something like Marketing Makeover Generator, or if you have 1ShoppingCart or AWeber, you can use their split-testing tools. You can also use something like Ad Trackz. It is inexpensive and it works well. It is fairly easy to learn how to use if you are willing to study and practice this.
When we know who our prospects are and what makes them buy, we can start to answer the big question: why should they buy from you? Lead with benefits, not features. Don't skimp on the persuasive content of your copy. Go as far as necessary without being hypish or misleading. Using a system that maps the customer's buying process to your selling process is a good idea..
Know What action you want visitors to take. do you want them to subscribe to a list? To purchase a product? Make it clear and prominent on the page. Let the visitors know by taking that action, they'll understand what happens next.
Test everything on your landing page, but that would be a waste of time. Focus on the most important items, such as:
* Bonus gifts
* Coupons
* P.S. messages
* Guarantees
* Opening sentence images
* Closing sentence images
* Calls to action
* Headings
But remember, test only one element of a page at a time. If you test all of them at the same time, you won't know what worked and what didn't. Adjust your headline and test the one you have now with the new one. Test the wording on your opt-in button, test putting a picture on the page with leaving the picture off the page. (If you're going to use a picture, make sure it's crisp and very tight-looking.) Test everything, but only test one thing at a time. Keep tracking and testing and you will have mlm landing pages to that attract hundreds of subscribers and customers.
About The Author: Jon Roussel is a successful internet marketer in Beverly, MA He helps people succeed with a home based business that will generate a long term reliable leveraged residual income. Learn more at http://www.networkmarketing6cs.com
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=168803
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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