Necessary Considerations For a Successful Mobile Application

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Emily Denton

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Nov 18, 2013, 1:40:01 PM11/18/13
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Emily Denton

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Article Title: Necessary Considerations For a Successful Mobile Application
Author: Emily Denton
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Just 15 years ago, it was considered science fiction to say that mobile phones can be used to start up a car. At that time, mobile phones were some sort of a luxury and not every person you came across at the street had them, unlike now. The people who could afford mobile phones 15 years ago could use them mainly for making calls and sending and receiving SMS.

Mobile phones have since evolved. Now, they are called smartphones and aptly so. Twenty-first century mobile phones are more like the compact computers. They are mobile and compact, but the latest models can perform the functions of a desktop or laptop computer. Mobile devices in the form of tablets and smartphones are now indispensable not just for personal use but in executing various business transactions as well.

The expanded utility of mobile platform has caused the emergence of the mobile app industry. The market is now nearly saturated with all sorts of mobile apps for tablets and smartphones that have various capabilities. Some are free while others need to be purchased. Most of the apps have cross-platform functionality and compatible with Windows, iOS, Blackberry, and Android devices. While reading this article a handful of apps have already been developed. Software developers are always looking for new ways to pique the interest of mobile platform enthusiasts the world over. If you are a software developer, you might find the following pointers useful in your quest to develop the next big thing in the mobile app market.

What is the Main Purpose of the App?

No matter how amazing the idea for an app is, it still has to have a clear purpose. For apps to have a good following, it has to succeed in its purpose. You can make an app for a particular niche or you can make something that is meant to challenge other, already established apps. No matter where you intend to sell it, it has to be clear what it is for.

Select the Right Platform

You need to select the appropriate platform based on the application's primary purpose. Be aware of the strengths & weaknesses of your app. Let's say for example that the app is meant to be utilised with sensitive data. As such, the platform of choice is Blackberry OS, which has amazing built-in security.

Choose the Appropriate Approach

There is not just one approach to go for, but you still have to make the choice based on a number of factors. Known app development approaches are native, web, and hybrid. To make the best choice, you need to determine the app function and the target audience, for starters. You also need to consider budget and time restriction along with the availability of resources. For any approach, it is critical to have an intuitive user interface because that is what users go for these days. If you cause dissatisfaction and frustration in the users, your app will be unsuccessful.

Follow-ups, Updates, and App Monitoring

Once app development is completed, another phase begins. It does not end with app creation and release to the public. You need to monitor the feedback of the app users so that you can make future improvement. You also need to be aware of what areas to troubleshoot. App users are quite vocal with their experience and developers can maximise the data that they provide in making future upgrades. Customers also appreciate it very much when developers listen to their "complaints." Typically, updates are made monthly. You need to caution against upgrading too often (no to weekly upgrades) because this turns off some users.
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