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Article Title: The Secret to Creating a Viral Video For Your Business
Author: Peter Geisheker
Word Count: 522
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One of the best marketing strategies that a business can utilize is using a viral video to help promote their company. Video sharing has been the craze the past few years and people have established the habit of sharing videos that really catch their eye. This is something that businesses have definitely noticed and have been able to use for marketing purposes but only a few have been able to master the art form. One of the best examples would have to be Old Spice as they truly caught the audience's attention and was able to perfect their viral video marketing strategies.
Viral Video Marketing Strategies - Comedy Is Key
When it comes to viral video marketing, comedy is what will make people share the video. However, this can be tougher than expected as you will not be taking the normal route that a filmmaker would take. Comedy for a short film will normally just come with a punchline or a very clever idea. Old Spice used a very "random" approach and it paid off really well as they used a very likable actor as the leading role. If you are serious about being able to market your company well, creating an extremely hilarious viral video would do the trick.
Viral Video Marketing Strategies - Shock Factor
Essentially, it is the shock that you give the audience and it doesn't necessarily have to be comedy. Things that make people think will surely be passed along and you simply just have to have the people talking. If you make a controversial video, make sure that it would be intriguing enough to have people watch and discuss the video so that people will share it. If you are able to shock people without having to use anything too extreme, you will definitely be one step closer to being able to create a viral video.
Viral Video Marketing Strategies - Stay Creative
Make sure that you are being as creative as possible and to use a team of collaborators. It can be very hard to create a legit viral video all on your own as you will need several minds to put together a clever idea. The video needs to be quick and straight to the point so that you will be able to get your point across quickly. Most marketing strategies have now used viral videos but very few actually succeed. Avoid the common cliches that a lot of viral videos create and learn how to create your own style.
Overall, viral videos will simply just be luck and though some videos will get millions of views and some will just get thousands, it will all be based on your comedy, shock factor and overall creativity. If you are serious about being able to create a very good viral video, make sure you also create a decent team of creative minds so that the process will be much easier. Take your time and you will definitely be able to create a viral video that will help jump start your company.
About The Author: For hundreds of more free marketing strategies, visit Peter Geisheker's marketing strategies blog at
http://blog.geisheker.com/
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