6 Simple Tips on How to Design an Effectively Optimized Website
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John Pentry
Mar 17, 2013, 11:05:05 AM3/17/13
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Article Title: 6 Simple Tips on How to Design an Effectively Optimized Website
Author: John Pentry
Word Count: 659
Article URL: http://www.isnare.com/?aid=1824832&ca=Internet
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=1824832
Easy Publish Tool: http://www.isnare.com/html.php?aid=1824832
*********************** ARTICLE START ***********************
You�ve heard the old saying, �it isn�t rocket science� which means that it�s not difficult to understand. Designing a highly attractive website that will promote your message or sell your product isn�t that hard either, even for someone who flinches at all the big words like �optimize, analytics and HTML.�
Don�t let computer-speak stress you out!
Use the Right Colors
How hard can this be? You know when you look at your site and try to decide whether it�s pleasing to the eye? That�s all there is to it! In the early more crude days of the Internet, you used to see websites where the color (rusty red) made the black type almost impossible to read. Though this failure is rare today, you still need to judge your content for its ease of readability. In general, lighter colors are preferred, and cool colors (light green or beige) are often easier on the eye.
Use Text That Gets to the Point
We�ve all known pompous people who drone on, endlessly, when they talk to us. You know, the kind of person who doesn�t say it in five words when they can say it in ten. Websites are no different. Your text should make the point you want to make and do it quickly. Be succinct. That means, mean what you say and say what you mean. The longer you take to make your pitch, the more chance your visitors will get bored and leave your web page. Remember, people do not read much beyond a few hundred words of copy.
Scrupulously edit your copy to make it free of typos and grammar mistakes. If you�re not an editor type, get one you know to help you.
Graphics that Carry a Punch
Use of the right graphics on your site is important because they break up the monotony of line after line words. Use of three or four graphics is recommended, but don�t overload the page. Think of a balanced design. Look at the page with a close eye and focus on keeping it to just one item, print, graphic, or photo, and restrain from overwhelming the user.
Eye Catching Photos
The old saying a picture is worth a thousand word definitely applies. An interesting photo that appropriately symbolizes your message can result in super-heated numbers of visits and generate interest in your product, which is especially important if you are a web retailer. Always make sure the photos you use have copyright clearance for you to use them.
Use Common Sense
You don�t have to be a �techie� to understand that if you never change or update your website with new products or information, visitors will tune you out (nothing new to see). A website is an evolving process and it is always a work in progress. Keep changing it. Change is good. If you have something new for the user to see or learn, they will return to your website. Also, a web page that is so loaded down with fancy graphics and intricate photos that the page takes 25 minutes for the average medium to slow computer to load�will cut your visits disastrously. Design a page that loads reasonably quick and provides a streamlined experience for the user.
Keywords and SEO
Entire books have been written about designing websites that are sought out by search engines. You can study these techniques, but there is lots of information available for free on the web as well. Good keyword research, quality onsite SEO practices and effective offsite SEO will come together to provide exceptional search engine rankings for your website. Use keywords in the title of your page and throughout your copy that are representative of your products or services.
About The Author: John Pentry is a dedicated writer, marketer, and Squidoo enthusiast. Check out one of his most recent articles at: http://www.squidoo.com/socialmediamarketing45.
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=1824832
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
John Pentry
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=1824832
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=1824832
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: 6 Simple Tips on How to Design an Effectively Optimized Website
Author: John Pentry
Word Count: 659
Article URL: http://www.isnare.com/?aid=1824832&ca=Internet
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=1824832
Easy Publish Tool: http://www.isnare.com/html.php?aid=1824832
*********************** ARTICLE START ***********************
You�ve heard the old saying, �it isn�t rocket science� which means that it�s not difficult to understand. Designing a highly attractive website that will promote your message or sell your product isn�t that hard either, even for someone who flinches at all the big words like �optimize, analytics and HTML.�
Don�t let computer-speak stress you out!
Use the Right Colors
How hard can this be? You know when you look at your site and try to decide whether it�s pleasing to the eye? That�s all there is to it! In the early more crude days of the Internet, you used to see websites where the color (rusty red) made the black type almost impossible to read. Though this failure is rare today, you still need to judge your content for its ease of readability. In general, lighter colors are preferred, and cool colors (light green or beige) are often easier on the eye.
Use Text That Gets to the Point
We�ve all known pompous people who drone on, endlessly, when they talk to us. You know, the kind of person who doesn�t say it in five words when they can say it in ten. Websites are no different. Your text should make the point you want to make and do it quickly. Be succinct. That means, mean what you say and say what you mean. The longer you take to make your pitch, the more chance your visitors will get bored and leave your web page. Remember, people do not read much beyond a few hundred words of copy.
Scrupulously edit your copy to make it free of typos and grammar mistakes. If you�re not an editor type, get one you know to help you.
Graphics that Carry a Punch
Use of the right graphics on your site is important because they break up the monotony of line after line words. Use of three or four graphics is recommended, but don�t overload the page. Think of a balanced design. Look at the page with a close eye and focus on keeping it to just one item, print, graphic, or photo, and restrain from overwhelming the user.
Eye Catching Photos
The old saying a picture is worth a thousand word definitely applies. An interesting photo that appropriately symbolizes your message can result in super-heated numbers of visits and generate interest in your product, which is especially important if you are a web retailer. Always make sure the photos you use have copyright clearance for you to use them.
Use Common Sense
You don�t have to be a �techie� to understand that if you never change or update your website with new products or information, visitors will tune you out (nothing new to see). A website is an evolving process and it is always a work in progress. Keep changing it. Change is good. If you have something new for the user to see or learn, they will return to your website. Also, a web page that is so loaded down with fancy graphics and intricate photos that the page takes 25 minutes for the average medium to slow computer to load�will cut your visits disastrously. Design a page that loads reasonably quick and provides a streamlined experience for the user.
Keywords and SEO
Entire books have been written about designing websites that are sought out by search engines. You can study these techniques, but there is lots of information available for free on the web as well. Good keyword research, quality onsite SEO practices and effective offsite SEO will come together to provide exceptional search engine rankings for your website. Use keywords in the title of your page and throughout your copy that are representative of your products or services.
About The Author: John Pentry is a dedicated writer, marketer, and Squidoo enthusiast. Check out one of his most recent articles at: http://www.squidoo.com/socialmediamarketing45.
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=1824832
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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