Search Engine Marketing Is One Of The Best Methods Of Advertising To The Public Internet
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Dock Murphy
May 4, 2013, 12:41:08 AM5/4/13
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Please consider this free-reprint article written by:
Dock Murphy
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Article Title: Search Engine Marketing Is One Of The Best Methods Of Advertising To The Public Internet
Author: Dock Murphy
Word Count: 508
Article URL: http://www.isnare.com/?aid=170204&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=170204
Easy Publish Tool: http://www.isnare.com/html.php?aid=170204
*********************** ARTICLE START ***********************
Search engine marketing is one of the fastest method of advertising ever to hit the public internet. In its basic form, search engine marketing is having a website designed to be attractive to search engines, enabling the site to receive high rankings on the search pages. Those who extensively search the internet for products or information are well aware that most users rarely go beyond the first two or three pages and a site not listed there is often considered to be lost in oblivion.
There are numerous companies offering to enhance websites for better placement on search engines, and those advertisements guaranteeing to get your site listed on the first page on any of the major search engines should probably be deleted without spending the time it takes to read through them. There are many factors involved with a search engine determining a page�s placement and those factors are known only but a handful of people who operate the engine, and the details are not only kept secret, they change often.
When search engines began selling keywords and placing paid advertisers for space on the first couple pages of results, complaints quickly followed of the ones with money were being given preferential treatment and once the Federal Trade Commission got involved, those who accept payment for the first page ads, have to disclose that fact to visitors.
Search engine marketing can be a breakthrough for even the lesser known websites, provided they understand for what the search engines are looking. For example, in the early days of website, meta tags in the header of a website were one of the key items engines looked at when searches were conducted. People quickly learned to manipulate the system by supply keywords in their tags that had no relativity to their sites. This pushed them higher on the engine results page, but lower on the customer satisfaction scale.
Quality content and quality incoming links are two of the major factors that help a search engine determine the quality and reputation of any given website. New algorithms, changed frequently, helps level the playing field between big business and the little guy, by having search criteria the same for all sites. Each site meeting the criteria has the opportunity to experience a high page ranking, without paying for advertising or inclusion on specific search pages.
Search engine marketing can be a boon to smaller companies and if they build their own website, they can hire a company to help optimize it for the search engines, or by visiting the search engines, can obtain the information they look at and how to set up your site on your own, to make it more attractive.
Companies that offer a guarantee should be claiming they can promise your site will be more attractive, increasing its chances of moving up on the list. Unless they own the engine and have control over the requirements to be listed, they cannot fulfill any such promise.
About The Author: Dock J. Murphy is owner of Plug In Profit http://Site.com and writes on a variety on a variety of subjects. To learn more about this topic Dock J. recommends you vist: Http://www.pluginprofitsite.com/main-17106
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=170204
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
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Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
Dock Murphy
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=170204
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=170204
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: Search Engine Marketing Is One Of The Best Methods Of Advertising To The Public Internet
Author: Dock Murphy
Word Count: 508
Article URL: http://www.isnare.com/?aid=170204&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=170204
Easy Publish Tool: http://www.isnare.com/html.php?aid=170204
*********************** ARTICLE START ***********************
Search engine marketing is one of the fastest method of advertising ever to hit the public internet. In its basic form, search engine marketing is having a website designed to be attractive to search engines, enabling the site to receive high rankings on the search pages. Those who extensively search the internet for products or information are well aware that most users rarely go beyond the first two or three pages and a site not listed there is often considered to be lost in oblivion.
There are numerous companies offering to enhance websites for better placement on search engines, and those advertisements guaranteeing to get your site listed on the first page on any of the major search engines should probably be deleted without spending the time it takes to read through them. There are many factors involved with a search engine determining a page�s placement and those factors are known only but a handful of people who operate the engine, and the details are not only kept secret, they change often.
When search engines began selling keywords and placing paid advertisers for space on the first couple pages of results, complaints quickly followed of the ones with money were being given preferential treatment and once the Federal Trade Commission got involved, those who accept payment for the first page ads, have to disclose that fact to visitors.
Search engine marketing can be a breakthrough for even the lesser known websites, provided they understand for what the search engines are looking. For example, in the early days of website, meta tags in the header of a website were one of the key items engines looked at when searches were conducted. People quickly learned to manipulate the system by supply keywords in their tags that had no relativity to their sites. This pushed them higher on the engine results page, but lower on the customer satisfaction scale.
Quality content and quality incoming links are two of the major factors that help a search engine determine the quality and reputation of any given website. New algorithms, changed frequently, helps level the playing field between big business and the little guy, by having search criteria the same for all sites. Each site meeting the criteria has the opportunity to experience a high page ranking, without paying for advertising or inclusion on specific search pages.
Search engine marketing can be a boon to smaller companies and if they build their own website, they can hire a company to help optimize it for the search engines, or by visiting the search engines, can obtain the information they look at and how to set up your site on your own, to make it more attractive.
Companies that offer a guarantee should be claiming they can promise your site will be more attractive, increasing its chances of moving up on the list. Unless they own the engine and have control over the requirements to be listed, they cannot fulfill any such promise.
About The Author: Dock J. Murphy is owner of Plug In Profit http://Site.com and writes on a variety on a variety of subjects. To learn more about this topic Dock J. recommends you vist: Http://www.pluginprofitsite.com/main-17106
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=170204
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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