Private Label Bottled Water Improves Advertising Effectiveness
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Marcus Stout
May 19, 2013, 9:24:15 AM5/19/13
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Marcus Stout
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Article Title: Private Label Bottled Water Improves Advertising Effectiveness
Author: Marcus Stout
Word Count: 406
Article URL: http://www.isnare.com/?aid=186467&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=186467
Easy Publish Tool: http://www.isnare.com/html.php?aid=186467
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Private label bottled water is a powerful, effective advertising tool and private label bottled water is a cost effective way to promote a consumer brand. It is an important element of any effective consumer advertising effort.
Every business owner and manager knows that advertising is very expensive and it is often hard to determine how effective traditional advertising is.
Print advertising, for example is expensive for even one insertion and in order to provide an effective message about your brand a campaign of many repetitive insertions is often required. Radio and TV advertising also suffer from the same defects but are often even more expensive.
For consumer products and services, however, private label bottled water is a simple but effective advertising tool and creates powerful, word of mouth advertising.
Private label bottled water combines a high quality, custom advertising message with the popularity of bottled drinking water and serves as a consumable, portable bottled water that repeats the brand message over and over as users carry the bottle with them as they travel.
The important thing to remember with private label bottled water is that brand advertising is the goal the private label bottled water must emphasize quality. Quality in label design and production, quality in the form and appearance of the bottle and most importantly quality in the purity and taste of the water are critical elements.
A quality design combined with an attractive bottle and great tasting water will enforce a clear brand message but a low quality label and water will significantly detract from the brand image and message. It is always important to go with quality.
Almost any company that provides a consumer product or service can benefit significantly from private label bottled water. The financial industry, hospitality industry, law and accounting firms, moving companies, real estate agencies and medical clinics are large users of private label bottled water but small companies of many types also benefit from the effectiveness of a bottled water campaign.
There are many bottled water suppliers who produce private label bottled water but most do it as a sideline to another business and quality is low. Only a small number of quality suppliers exist and these high quality suppliers focus on providing bottle water advertising as a core business. As a result these suppliers are reliable and produce a quality product.
About The Author: Marcus Stout is President of Element H2O. For more information about bottled water, private label bottled water and bottled water delivery go to http://www.elementh2o.com
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=186467
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
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Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
Marcus Stout
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=186467
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=186467
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: Private Label Bottled Water Improves Advertising Effectiveness
Author: Marcus Stout
Word Count: 406
Article URL: http://www.isnare.com/?aid=186467&ca=Marketing
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=186467
Easy Publish Tool: http://www.isnare.com/html.php?aid=186467
*********************** ARTICLE START ***********************
Private label bottled water is a powerful, effective advertising tool and private label bottled water is a cost effective way to promote a consumer brand. It is an important element of any effective consumer advertising effort.
Every business owner and manager knows that advertising is very expensive and it is often hard to determine how effective traditional advertising is.
Print advertising, for example is expensive for even one insertion and in order to provide an effective message about your brand a campaign of many repetitive insertions is often required. Radio and TV advertising also suffer from the same defects but are often even more expensive.
For consumer products and services, however, private label bottled water is a simple but effective advertising tool and creates powerful, word of mouth advertising.
Private label bottled water combines a high quality, custom advertising message with the popularity of bottled drinking water and serves as a consumable, portable bottled water that repeats the brand message over and over as users carry the bottle with them as they travel.
The important thing to remember with private label bottled water is that brand advertising is the goal the private label bottled water must emphasize quality. Quality in label design and production, quality in the form and appearance of the bottle and most importantly quality in the purity and taste of the water are critical elements.
A quality design combined with an attractive bottle and great tasting water will enforce a clear brand message but a low quality label and water will significantly detract from the brand image and message. It is always important to go with quality.
Almost any company that provides a consumer product or service can benefit significantly from private label bottled water. The financial industry, hospitality industry, law and accounting firms, moving companies, real estate agencies and medical clinics are large users of private label bottled water but small companies of many types also benefit from the effectiveness of a bottled water campaign.
There are many bottled water suppliers who produce private label bottled water but most do it as a sideline to another business and quality is low. Only a small number of quality suppliers exist and these high quality suppliers focus on providing bottle water advertising as a core business. As a result these suppliers are reliable and produce a quality product.
About The Author: Marcus Stout is President of Element H2O. For more information about bottled water, private label bottled water and bottled water delivery go to http://www.elementh2o.com
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=186467
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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