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Article Title: Points to Consider Before You Begin Your Online Business
Author: Carol Oon
Word Count: 1077
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Are you sick and tired of being called by so called internet marketing gurus that it is easy to make money online without struggles on your online business, you just need to follow a few simple steps and you could soon become an internet millionaire? We all know that things aren’t that easy and you certainly aren’t stupid.
After trying to build an online business you have learnt just how tough it can be. As soon as anyone starts to flash around testimonials or puts up what they earned that week then what they are saying soon starts to lose credibility with you. It isn’t because what they are saying isn’t true, but it is because they aren’t actually telling you the whole story.
These are the kinds of people who choose not to answer the most fundamental of questions about how to set up a successful online business. The kinds of questions they tend to avoid answering are as follows:
What are the downsides from building a business online?
How much time and money will it take to set up a successful online business?
Just what can one expect when it comes to starting an online business from scratch?
Well this article is different because here I am to tell you what you should know if you really want to make a success of any kind of online business.
Point 1 – You Must Be Willing To Compete
You have to compete if you want to succeed as this is the only way you can learn to become a good marketer. But it isn’t all about competing against others, you also need to coexist with your fellow marketers as they may provide you with a source of revenue that you didn’t think possible. When someone is willing to share then of course this helps them to earn the trust of others, which of course means that these people are then more likely to purchase from them.
Point 2 – You Don’t Get Something For Nothing
There are plenty of strategies that you can use for helping you to drive traffic to your business that won’t have to pay for. But this doesn’t mean it is free. You will still have to pay for it, however the currency being used is different.
The currency you are going to be using to help see your business online become successful is your time. Don’t be surprised to find when you add it all up that you have spent hundreds or even thousands of hours working on strategies like SEO, blogging or video marketing to help drive traffic to your business.
Point 3 – You Become A Slave To Technology
In order to build an online business you need to learn about WordPress, web hosting, domain names, FTP and other technical issues. But learning about them separately isn’t going to help you as you need to make sure you understand how they are supposed to work together, if you don’t then creating a website that will attract customers to your business becomes a lot more challenging.
Okay you could hire someone to do the work for you but then of course you won’t have a good understanding of how things work and in turn trying to create successful marketing strategies for your business may prove difficult. If you do decide to hire someone it is still a good idea to learn even the basics.
Point 4 – People Don’t Like To Buy From Strangers
So you’ve built your website and you have started to get a steady flow of traffic to. Now is the time put up a link for something that you want to sell and those visiting your site are then going to buy it. Right?
Wrong!!! People when they go online are very wary about making purchases especially from someone who they haven’t heard of before. This is because they automatically think it is a scam and tend to approach everything being said with scepticism.
If you really want to see your online business thrive then you need to let visitors to your site get to know you. This way it helps to prove to them that you can be trusted and that you only have their interests at heart. Unfortunately this does take time.
To really attract the kinds of customers you want to your business like any other smart marketer these days you need offer them some kind of incentive so that they choose to sign up to your email list. You need to provide them with good quality content regularly so that you can build up a relationship with them. It is going to take some work but if you are willing to put in such an effort then the over the coming weeks, months and years you will be building up a loyal following of people who are going to trust you and will be more willing to purchase from you.
Point 5 – Don’t Expect To Make Millions
When it comes to making money online there are only a small number of people who will ever become millionaires. It does happen, not very often. In fact I would guess that less than 1 per cent of all people who have an online business will ever be classed as being a millionaire.
Okay you may not make millions, but there are still plenty of opportunities available that will allow you to make a good living from running an online business. You could end up making the kind of income that means you don’t have to worry about the bills each month or how you are going to pay for your child’s education. Also it could mean that you go on more regular vacations and even when away the business will be able to run itself without you constantly having to keep checking everything is okay.
Hopefully the above is going to help you better understand what it takes in order to run a successful online business and won’t lead to you choosing to give up when things don’t seem to be going as you had planned.
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