Into Search Engine Sandbox and Back: Things You Can Do
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John Don
Apr 26, 2013, 3:50:19 AM4/26/13
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Please consider this free-reprint article written by:
John Don
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Article Title: Into Search Engine Sandbox and Back: Things You Can Do
Author: John Don
Word Count: 565
Article URL: http://www.isnare.com/?aid=440748&ca=Internet
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=440748
Easy Publish Tool: http://www.isnare.com/html.php?aid=440748
*********************** ARTICLE START ***********************
After writing a business plan, devising a marketing strategy, developing a web site and applying some SEO tricks, your site starts appearing on the first page in different search engines. Many would agree that while it's not that hard to bring a web site to the first page, it's much harder to keep it there. There are many reports of sites disappearing from the face of search engines altogether after a very successful beginning. It's a fact. Whether you call is a "sandbox" or anything else, it does not matter. What matters is that it happens to many. Here are some steps that may help to bring your site back to where it was, or at least, move it closer to the first page.
- Show search engines that you own the domain name.
Whether you use a newly registered domain name or not, make sure that it is registered or renewed for more than one year. If you can, renew it for ten years and keep renewing it every year, to keep it at ten years. Search engines are more likely to favour long-registered domains. Many domains that are set to expire soon get hijacked by domain squatters and used for spam. And if you are a search engine, you would want to protect yourself from that.
- Include full contact details
Make sure that your web site has a proper "Contact Us" and "About Us" pages. Where possible, use your legal business name and office street address and real phone numbers. Add your business to "local business search" and pin point your business location on the map.
- Undo what you did wrong in SEO
If you feel like your overstepped the line in your search engine optimisation practices, try to undo it. Remove keyword staffing, blog spamming, and if possible links that you bought in the past. Try to make your SEO as natural as possible. At the same time, keep on the good practices, such as good content creation link building and so on.
- Use nofollow back linking
Most SEO companies focus on "Do-follow" link building, since "nofollow" links don't pass any link "juice" to the site. While this is true, this can back-fire in a big way. The truth is that most of social networking sites out there, blogs, forums, online communities, have "nofollow" links. Having such links is natural from the point of view of the major search engines. Having only "dofollow" inbound links is very un-natural and is a sure giveaway that your site is trying to manipulate the search engine ranking. The more "nofollow" links you have, the more natural you are going to look in this Web 2.0 world.
- Links anchor text
While appropriate anchor text is absolutely critical for the SEO, unless it's the name of your company or a product that you sell, it look un-natural if all your inbound links have the same anchor text. Again, if different people were all linking to your web site, it is highly unlikely that they would all use the same anchor text.
These are just a few major points to consider in your online marketing adventure. Together with patience and commitment your site should be back to where it was in no time.
About The Author: Please visit http://www.waix.info/ and http://www.investmentreview.info/ for more information on this topic.
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=440748
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
Message delivered directly to members of the group:
publish-the...@googlegroups.com
*****************************************************************
Please consider this free-reprint article written by:
John Don
*****************************
IMPORTANT - Publication/Reprint Terms
- You have permission to publish this article electronically in free-only publications such as a website or an ezine as long as the bylines are included.
- You are not allowed to use this article for commercial purposes. The article should only be reprinted in a publicly accessible website and not in a members-only commercial site.
- You are not allowed to post/reprint this article in any sites/publications that contains or supports hate, violence, porn and warez or any indecent and illegal sites/publications.
- You are not allowed to use this article in UCE (Unsolicited Commercial Email) or SPAM. This article MUST be distributed in an opt-in email list only.
- If you distribute this article in an ezine or newsletter, we ask that you send a copy of the newsletter or ezine that contains the article to http://www.isnare.com/eta.php?aid=440748
- If you post this article in a website/forum/blog, ALL links MUST be set to hyperlinks and we ask that you send a copy of the URL where the article is posted to http://www.isnare.com/eta.php?aid=440748
- We request that you ask permission from the author if you want to publish this article in print.
The role of iSnare.com is only to distribute this article as part of its Article Distribution feature ( http://www.isnare.com/distribution.php ). iSnare.com does NOT own this article, please respect the author's copyright and this publication/reprint terms. If you do not agree to any of these terms, please do not reprint or publish this article.
*****************************
Article Title: Into Search Engine Sandbox and Back: Things You Can Do
Author: John Don
Word Count: 565
Article URL: http://www.isnare.com/?aid=440748&ca=Internet
Format: 64cpl
Contact The Author: http://www.isnare.com/eta.php?aid=440748
Easy Publish Tool: http://www.isnare.com/html.php?aid=440748
*********************** ARTICLE START ***********************
After writing a business plan, devising a marketing strategy, developing a web site and applying some SEO tricks, your site starts appearing on the first page in different search engines. Many would agree that while it's not that hard to bring a web site to the first page, it's much harder to keep it there. There are many reports of sites disappearing from the face of search engines altogether after a very successful beginning. It's a fact. Whether you call is a "sandbox" or anything else, it does not matter. What matters is that it happens to many. Here are some steps that may help to bring your site back to where it was, or at least, move it closer to the first page.
- Show search engines that you own the domain name.
Whether you use a newly registered domain name or not, make sure that it is registered or renewed for more than one year. If you can, renew it for ten years and keep renewing it every year, to keep it at ten years. Search engines are more likely to favour long-registered domains. Many domains that are set to expire soon get hijacked by domain squatters and used for spam. And if you are a search engine, you would want to protect yourself from that.
- Include full contact details
Make sure that your web site has a proper "Contact Us" and "About Us" pages. Where possible, use your legal business name and office street address and real phone numbers. Add your business to "local business search" and pin point your business location on the map.
- Undo what you did wrong in SEO
If you feel like your overstepped the line in your search engine optimisation practices, try to undo it. Remove keyword staffing, blog spamming, and if possible links that you bought in the past. Try to make your SEO as natural as possible. At the same time, keep on the good practices, such as good content creation link building and so on.
- Use nofollow back linking
Most SEO companies focus on "Do-follow" link building, since "nofollow" links don't pass any link "juice" to the site. While this is true, this can back-fire in a big way. The truth is that most of social networking sites out there, blogs, forums, online communities, have "nofollow" links. Having such links is natural from the point of view of the major search engines. Having only "dofollow" inbound links is very un-natural and is a sure giveaway that your site is trying to manipulate the search engine ranking. The more "nofollow" links you have, the more natural you are going to look in this Web 2.0 world.
- Links anchor text
While appropriate anchor text is absolutely critical for the SEO, unless it's the name of your company or a product that you sell, it look un-natural if all your inbound links have the same anchor text. Again, if different people were all linking to your web site, it is highly unlikely that they would all use the same anchor text.
These are just a few major points to consider in your online marketing adventure. Together with patience and commitment your site should be back to where it was in no time.
About The Author: Please visit http://www.waix.info/ and http://www.investmentreview.info/ for more information on this topic.
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=440748
*********************** ARTICLE END ***********************
- To distribute your articles go to http://www.isnare.com/distribution.php
- For more free-reprint articles go to http://www.isnare.com
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