Mozilla cheerleaders?

[Majken Connor]

Hi all,

I have a vague idea of a solution to meet a need I think we have, I thought
I would share it now.

Between the Reps and other Mozilla fans, we could make great use of social
media in terms of sharing important messages, sort of like a phone tree.

I haven't been able to figure out a good plan in terms of deciding which
messages should be promoted, and how to communicate this out. I imagine
timing is important, for some things waiting a day to start sharing might
be too long. Or maybe this is a good measure of what messages are suitable
to promote?

This is probably a great task for the marketing collective to organize.

-Majken "Kensie" Connor

[Robin Monks]

I personally unfollow people who constantly fanboy, it's a pretty cheap way
to echo support. If the message is good enough it will get push out without
needed to stoop to social chainmail ;)

> _______________________________________________
> Interested in promoting Mozilla? Check out the Mozilla Community Marketing
> Guide: http://contribute.mozilla.org/Marketing
> mark...@lists.mozilla.org
> https://lists.mozilla.org/listinfo/marketing
>



--
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603.236.7357

Live in such a way that those who know you but don't know God, will come to
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[Majken Connor]

Thanks for the reply, that reminds me of things I have been thinking that I
left out.

One of the problems I'm trying to solve is that someone makes a tweet, then
someone RTs it but from their own account, or someone shares a news article
or blog post from their own account, not RTing the original post from the
author. This splits up the power of the message and I think makes it less
effective. It makes it harder to trend things that maybe should be trended.

Yes, I also think we should avoid the appearance of fanboys, that's why I
think the process of selecting the messages (let's just stick with twitter
for this reply) to retweet is important, so that we're not just tweeting
*everything* to do with Mozilla, but selectively giving boosts to messages
and information that is more important to share.

To look at it from my point of view, I already do retweet interesting
Mozilla things, because I am a fan and I do want to help Mozilla. So I
would be happy to be more effective in promoting Mozilla by choosing to RT
this tweet about that blog post instead of that tweet. I definitely would
not want to just RT everything that comes out of the @firefox account. I
think it would be fine if even with this system people only choose to RT
the messages for projects they find interesting, I think it would still
help concentrate our efforts and make us more effective.

[Rubén Martín]

El 17/03/13 18:50, Majken Connor escribió:

> One of the problems I'm trying to solve is that someone makes a tweet, then
> someone RTs it but from their own account, or someone shares a news article
> or blog post from their own account, not RTing the original post from the
> author. This splits up the power of the message and I think makes it less
> effective. It makes it harder to trend things that maybe should be trended.

One clarification, for a term to be trending topic, RTs don't count,
just new tweets with the same term/url.

Regards.

--
Rubén Martín [Nukeador]
Mozilla Reps Mentor
http://www.mozilla-hispano.org
http://twitter.com/mozilla_hispano
http://facebook.com/mozillahispano

[Majken Connor]

Thanks, that is good to know as well! I didn't realize. I assume though
that there is a different benefit to a single tweet being RTed a lot?

Either way it still makes sense to have the group, they would just be
sharing original tweets instead of RTs.

On Sun, Mar 17, 2013 at 7:47 PM, Rubén Martín
<nuke...@mozilla-hispano.org>wrote:

[mth...@mozilla.com]

Hi all!

I just joined Mozilla two and a half weeks ago to manage social media for this wonderful organization. I am so delighted to be working with all of you.

I love the idea of Mozilla social media cheerleaders. The good news is that we have a general sense of what we'll be posting about each day of a given month prior to the start of that month. I'm happy to identify the tweets that could use some extra "umph" and send everyone an email about it prior to the start of each month. I'm thinking that this--on top of what most folks on this chain are already doing (following the @firefox feed and retweeting based on interests)--could really help amplify Mozilla's social efforts! Thoughts?

Thanks,
Michaela
https://mozillians.org/en-US/u/mthayer

[mth...@mozilla.com]

[Nino Vranešič]

Micheala,

mail on monthly basis would be great. So we could prepare more on specific
topics.

Regards, Nino V.


2013/3/20 <mth...@mozilla.com>

[Irvin Chen]

agree of that, our current community SNS channel team was combined of 3
people,
and with monthly content resource, we can archive more efficiency while
spreading and send messages.

On Thu, Mar 21, 2013 at 3:44 PM, Nino Vranešič <nino.v...@elnino.si>wrote:

> Micheala,
>
> mail on monthly basis would be great. So we could prepare more on specific
> topics.
>
> Regards, Nino V.
>
>
> 2013/3/20 <mth...@mozilla.com>
>

> > _______________________________________________
> > Interested in promoting Mozilla? Check out the Mozilla Community
> Marketing
> > Guide: http://contribute.mozilla.org/Marketing
> > mark...@lists.mozilla.org
> > https://lists.mozilla.org/listinfo/marketing
> >
> _______________________________________________
> Interested in promoting Mozilla? Check out the Mozilla Community Marketing
> Guide: http://contribute.mozilla.org/Marketing
> mark...@lists.mozilla.org
> https://lists.mozilla.org/listinfo/marketing
>

--
@ irvinfly: community liaison
moztw.org Mozilla Taiwan community

[Nitish Bhole]

I think we should prepare a news letter kind off stuff so that we could make people more aware about the latest things in Mozilla and get their suppor, we should remember that people only support if they understand the product.
 
Regards,

Nitish Bhole
email:- nitish_...@yahoo.com

________________________________
From: Irvin Chen <ir...@mail.moztw.org>
To: Nino Vranešič <nino.v...@elnino.si>
Cc: mth...@mozilla.com; mozilla....@googlegroups.com; marketing <mark...@lists.mozilla.org>
Sent: Thursday, March 21, 2013 1:17 PM
Subject: Re: Mozilla cheerleaders?

agree of that, our current community SNS channel team was combined of 3
people,
and with monthly content resource, we can archive more efficiency while
spreading and send messages.

On Thu, Mar 21, 2013 at 3:44 PM, Nino Vranešič <nino.v...@elnino.si>wrote:

> Micheala,
>
> mail on monthly basis would be great. So we could prepare more on specific
> topics.
>
> Regards,  Nino V.
>
>
> 2013/3/20 <mth...@mozilla.com>
>

[Jessilyn Davis]

Hey Nitish - I forgot to mention this in my last email with the list of
newsletters:

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