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rwe...@mozilla.com

unread,
Jul 16, 2006, 11:07:05 PM7/16/06
to
All,

First, to introduce myself, I'm a product management intern at Mozilla
and will be working with Sherman Dickman this summer. I'm forming a
user panel to gather information to help guide the next Firefox
generation.

The following is the initial profile survey that I'm planning to deploy
online at the beginning of next week. Survey participants will opt
into taking the survey via the Firefox download and Spread Firefox
sites. We will then narrow down the respondents into a user panel. The
goal is to develop a panel with a broad range of use patterns rather
than represent a cross section of the current firefox or internet
users. We will also use some of the information to cross tab against
future responses.

Please give me any feedback by Monday (7/17) afternoon as we are
planning to launch the survey at the beginning of this week.


Thanks!

Rachel

------------------------------


Profile Survey Questions - Firefox Survey

How long have you been using Firefox? (select one)
* I just downloaded Firefox
* Less than 3 months
* 3-12 months
* 1-2 years
* Over 2 years

What web browser do you use most often? (select one)
* Firefox
* Internet Explorer
* Safari
* Opera
* Netscape
* Other

How would you describe your usage of computers and Internet technology?
* Novice User (I am a novice user of basic software applications and
technology products.)
* Casual User (I am a proficient user of standard software applications
and technology products.)
* Experienced User (I use advanced features on standard software
applications and technology products. I occasionally experiment with
emerging/cutting edge applications and technologies.)
* Power User (I experiment frequently with emerging/cutting edge
computer applications and technology products.)
* Internet Technology Creator (I am a web developer and spend a
significant amount of time creating software for the web.)

How much time do you usually spend using the web per week? (select one)
* Less than 1 hour
* 1-5 hours
* 5-15 hours
* 15-40 hours
* More than 40 hours

How many days do you usually use the Internet per week? (select one)
* 1
* 2
* 3
* 4
* 5
* 6
* 7

Which of the following networked applications do you use? (check all
that apply)
* Email (e.g. Outlook, Thunderbird)
* Calendars (e.g. Outlook, iCal)
* Instant messaging (e.g. Yahoo! Messenger, AOL Instant Messenger -
AIM, iChat)
* Digital media applications (e.g. iTunes, Windows Media Player)
* Voice communications (e.g. Skype)
* RSS or Blog readers (e.g. FeedDemon, NewsGator)
* File sharing software (e.g. BitTorrent)
* FTP software
* Wireless browsers (e.g. RIM/Blackberry, Internet Explorer Mobile,
Minimo)
* Other

Where do you use the Internet? (check all that apply)
* Work
* Home
* School or university
* Public location (e.g. cafes, airports, libraries, etc.)
* Home of Friends or Family
* Other

What do you do most often on the web? (check all that apply)
* Obtain news and information
* Web-based email (e.g. Yahoo! Mail, Gmail, etc.)
* Online banking
* Online research
* Shopping (e.g. Amazon, eBay)
* Selling (e.g. eBay, craigslist)
* Download files, photos, music, etc.
* Share files, photos, music, etc.
* Streaming audio/video
* Play games
* Download software
* Discussion groups
* Online dating
* Creating web journals or active blogging
* Other

How many computers do you regularly use? (select one)
* 1
* 2
* 3
* 4
* 5 or more

Which best describe you? (check all that apply)
* Work full-time
* Work part-time
* Work for large employer (300+ employees)
* Work for small employer (less than 300 employees)
* Self-employed
* Gainfully unemployed
* Full-time Student
* Part-time Student
* Busy Parent
* Retired
* Other

Philip Chee

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Jul 17, 2006, 12:09:31 AM7/17/06
to
On 16 Jul 2006 20:07:05 -0700, rwe...@mozilla.com wrote:

> What web browser do you use most often? (select one)
> * Firefox
> * Internet Explorer
> * Safari
> * Opera
> * Netscape
> * Other

I use SeaMonkey. It's sad to see that mozilla.org won't even admit to
the existance of Mozilla Suite, Camino, and SeaMonkey all of which have
close ties to mozilla, and in one case is actually a mozilla product.

> How would you describe your usage of computers and Internet technology?
> * Novice User (I am a novice user of basic software applications and
> technology products.)
> * Casual User (I am a proficient user of standard software applications
> and technology products.)
> * Experienced User (I use advanced features on standard software
> applications and technology products. I occasionally experiment with
> emerging/cutting edge applications and technologies.)
> * Power User (I experiment frequently with emerging/cutting edge
> computer applications and technology products.)
> * Internet Technology Creator (I am a web developer and spend a
> significant amount of time creating software for the web.)

This seems to leave out developers of software (either OSS or not) that
aren't directly related to the web.

> Which of the following networked applications do you use? (check all
> that apply)
> * Email (e.g. Outlook, Thunderbird)
> * Calendars (e.g. Outlook, iCal)
> * Instant messaging (e.g. Yahoo! Messenger, AOL Instant Messenger -
> AIM, iChat)

IRC?

Phil

--
Philip Chee <phi...@aleytys.pc.my>, <phili...@gmail.com>
http://flashblock.mozdev.org/ http://xsidebar.mozdev.org
Guard us from the she-wolf and the wolf, and guard us from the thief,
oh Night, and so be good for us to pass.
[ ]If it's tourist season, where do I get a license?
* TagZilla 0.059

Reed Loden

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Jul 17, 2006, 12:25:13 AM7/17/06
to dev-pl...@lists.mozilla.org
On 16 Jul 2006 20:07:05 -0700
rwe...@mozilla.com wrote:

> Which of the following networked applications do you use? (check all
> that apply)
> * Email (e.g. Outlook, Thunderbird)
> * Calendars (e.g. Outlook, iCal)

No mention of Mozilla calendar projects such as Sunbird, Lightning, etc.
here? http://www.mozilla.org/projects/calendar/

~reed

--
Reed Loden - <re...@reedloden.com>

Mike Connor

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Jul 17, 2006, 12:43:09 AM7/17/06
to Philip Chee, dev-pl...@lists.mozilla.org

On 17-Jul-06, at 12:09 AM, Philip Chee wrote:

> On 16 Jul 2006 20:07:05 -0700, rwe...@mozilla.com wrote:
>
>> What web browser do you use most often? (select one)
>> * Firefox
>> * Internet Explorer
>> * Safari
>> * Opera
>> * Netscape
>> * Other
>
> I use SeaMonkey. It's sad to see that mozilla.org won't even admit to
> the existance of Mozilla Suite, Camino, and SeaMonkey all of which
> have
> close ties to mozilla, and in one case is actually a mozilla product.

We could list all of these, but realistically you design a survey
like this by listing by market share. We could list Epiphany, K-
Meleon, Flock, and any number of other alternative browsers, but for
the sample size we're targeting, the odds are really low that we'd
get enough to make it worth comparing results.

>> How would you describe your usage of computers and Internet
>> technology?
>> * Novice User (I am a novice user of basic software applications and
>> technology products.)
>> * Casual User (I am a proficient user of standard software
>> applications
>> and technology products.)
>> * Experienced User (I use advanced features on standard software
>> applications and technology products. I occasionally experiment with
>> emerging/cutting edge applications and technologies.)
>> * Power User (I experiment frequently with emerging/cutting edge
>> computer applications and technology products.)
>> * Internet Technology Creator (I am a web developer and spend a
>> significant amount of time creating software for the web.)
>
> This seems to leave out developers of software (either OSS or not)
> that
> aren't directly related to the web.

That's again pretty much an edge case. I'd say out of a thousand
people, you might get one or two.

>> Which of the following networked applications do you use? (check all
>> that apply)
>> * Email (e.g. Outlook, Thunderbird)
>> * Calendars (e.g. Outlook, iCal)
>> * Instant messaging (e.g. Yahoo! Messenger, AOL Instant Messenger -
>> AIM, iChat)
>
> IRC?

IRC is again pretty geeky and below most people's radar.

-- Mike

Sherman Dickman

unread,
Jul 17, 2006, 1:13:53 AM7/17/06
to dev-planning
>
>>> How would you describe your usage of computers and Internet
>>> technology?
>>> * Novice User (I am a novice user of basic software applications and
>>> technology products.)
>>> * Casual User (I am a proficient user of standard software
>>> applications
>>> and technology products.)
>>> * Experienced User (I use advanced features on standard software
>>> applications and technology products. I occasionally experiment with
>>> emerging/cutting edge applications and technologies.)
>>> * Power User (I experiment frequently with emerging/cutting edge
>>> computer applications and technology products.)
>>> * Internet Technology Creator (I am a web developer and spend a
>>> significant amount of time creating software for the web.)
>>
>> This seems to leave out developers of software (either OSS or not)
>> that
>> aren't directly related to the web.
>
> That's again pretty much an edge case. I'd say out of a thousand
> people, you might get one or two.

This survey is primarily targeted towards end users, but we thought
it was important to distinguish between power users and Web
professionals. We may wish to host a set of developer surveys in the
future, but that would be a separate effort with developer-focused
questions.

Robert Accettura

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Jul 17, 2006, 1:28:45 AM7/17/06
to dev-pl...@lists.mozilla.org, rwe...@mozilla.com

Handful of suggestions, see within... I attempted to look at this
quickly (as a normal person would) and point out anything that didn't
seem right.

P.S: I'm a survey addict, having taken a ton of polls, simply because I
find it interesting to find out what they want to know (and how they
phrase questions to get that info)... so that bares some influence on
what I saw.

- R

Don't use the word in the definition (novice)!


> How much time do you usually spend using the web per week? (select one)
> * Less than 1 hour
> * 1-5 hours
> * 5-15 hours
> * 15-40 hours
> * More than 40 hours
>

May want an option between 15 and 40. That's a pretty large threshold.
If you care about the diff between 1-5 and 5-15, you likely care 16 or 40.

> How many days do you usually use the Internet per week? (select one)
> * 1
> * 2
> * 3
> * 4
> * 5
> * 6
> * 7
>

Ranges may be better here... since most don't know exactly, but 1-3,
3-5, 6, 7... one of those should just sound right. Hard to give a
finite number of a guesstimate. Just make sure to include 5 somehow
(likely 3-5, or 4-5), since that's a business week.

Where does social networking aka myspace fit in? I'd either clarify the
wording of one of those, or add it in, since it's popular, and not
obvious at initial glance. It's somewhat popular right now. Especially
in the young adult demographic, who will likely be taking this survey.


> How many computers do you regularly use? (select one)
> * 1
> * 2
> * 3
> * 4
> * 5 or more
>

I'd move this up with the 'how often do you use the internet..." type
questions up above, though perhaps that's just me.


> Which best describe you? (check all that apply)
> * Work full-time
> * Work part-time
> * Work for large employer (300+ employees)
> * Work for small employer (less than 300 employees)
> * Self-employed
> * Gainfully unemployed
> * Full-time Student
> * Part-time Student
> * Busy Parent
> * Retired
> * Other
>
>

I'd add in "Unemployed and not looking for work", and "Unemployed and
actively looking for work". This is what others like Harris Interactive
do for their polls.

Also, any advice as to becoming Gainfully unemployed for the long term
would be appreciated. I'm looking to move in that direction.

--
Robert Accettura
rob...@accettura.com


Mark Banner

unread,
Jul 17, 2006, 3:56:26 AM7/17/06
to
Mike Connor wrote:
>
> On 17-Jul-06, at 12:09 AM, Philip Chee wrote:
>
>> On 16 Jul 2006 20:07:05 -0700, rwe...@mozilla.com wrote:
>>
>>> What web browser do you use most often? (select one)
>>
>> I use SeaMonkey. It's sad to see that mozilla.org won't even admit to
>> the existance of Mozilla Suite, Camino, and SeaMonkey all of which have
>> close ties to mozilla, and in one case is actually a mozilla product.
>
> We could list all of these, but realistically you design a survey like
> this by listing by market share. We could list Epiphany, K-Meleon,
> Flock, and any number of other alternative browsers, but for the sample
> size we're targeting, the odds are really low that we'd get enough to
> make it worth comparing results.

True, but you could at least list projects you're related to, and if you
don't get enough entries from a particular project just group them all
under "Other" when you produce the results.

Standard8

Michael Lefevre

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Jul 17, 2006, 6:53:03 AM7/17/06
to
On 2006-07-17, Mike Connor <mco...@mozilla.com> wrote:
> On 17-Jul-06, at 12:09 AM, Philip Chee wrote:
>> On 16 Jul 2006 20:07:05 -0700, rwe...@mozilla.com wrote:
[snip]

>>> How would you describe your usage of computers and Internet
>>> technology?
[snip options]

>>> * Power User (I experiment frequently with emerging/cutting edge
>>> computer applications and technology products.)
>>> * Internet Technology Creator (I am a web developer and spend a
>>> significant amount of time creating software for the web.)
>>
>> This seems to leave out developers of software (either OSS or not)
>> that
>> aren't directly related to the web.
>
> That's again pretty much an edge case. I'd say out of a thousand
> people, you might get one or two.

If you were asking random people in the street, you're probably right.
If I understand correctly, we're talking about Spreadfirefox users and
people going to mozilla.com to download Firefox, and amongst those the
ones that have enough of an interest to answer a survey. That group is
going to contain more geeks than the general population.

On the other hand, if you're trying to build a group of Firefox users from
different categories, then distinguishing different types of geek may not
be that important, as there's lots of geek input from other sources...

--
Michael

Gen Kanai

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Jul 17, 2006, 8:53:23 AM7/17/06
to rwe...@mozilla.com, dev-pl...@lists.mozilla.org
Rachel,

Do we plan to make this a global survey or just English-language?

If we wanted to have non-English survey participants, we would need
time for localization.

Gen Kanai
Mozilla Japan

> _______________________________________________
> dev-planning mailing list
> dev-pl...@lists.mozilla.org
> https://lists.mozilla.org/listinfo/dev-planning

Gen Kanai
Business Development / Marketing
Mozilla Japan
03-5275-7160
090-8078-9044
g...@mozilla-japan.org
http://www.mozilla-japan.org/

Sherman

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Jul 17, 2006, 9:16:00 AM7/17/06
to

Reed Loden wrote:
> On 16 Jul 2006 20:07:05 -0700
> rwe...@mozilla.com wrote:
>
> > Which of the following networked applications do you use? (check all
> > that apply)
> > * Email (e.g. Outlook, Thunderbird)
> > * Calendars (e.g. Outlook, iCal)
>
> No mention of Mozilla calendar projects such as Sunbird, Lightning, etc.
> here? http://www.mozilla.org/projects/calendar/

Tthe "e.g." examples are simply to guide survey respondents in
answering the questions, and they're not response options themselves.
We put the examples in to differentiate stand-alone email clients (as a
group) from email services such as Hotmail or Gmail.

AC

unread,
Jul 17, 2006, 9:15:46 AM7/17/06
to
rwe...@mozilla.com wrote:
> Please give me any feedback by Monday (7/17) afternoon

> Profile Survey Questions - Firefox Survey

> What web browser do you use most often? (select one)


> * Firefox
> * Internet Explorer
> * Safari
> * Opera
> * Netscape
> * Other

Expect the "wireless browsers" listed below should also appear here.
Some people don't live at a desk.

> Which of the following networked applications do you use? (check all
> that apply)
> * Email (e.g. Outlook, Thunderbird)
> * Calendars (e.g. Outlook, iCal)
> * Instant messaging (e.g. Yahoo! Messenger, AOL Instant Messenger -
> AIM, iChat)
> * Digital media applications (e.g. iTunes, Windows Media Player)
> * Voice communications (e.g. Skype)
> * RSS or Blog readers (e.g. FeedDemon, NewsGator)
> * File sharing software (e.g. BitTorrent)
> * FTP software
> * Wireless browsers (e.g. RIM/Blackberry, Internet Explorer Mobile,
> Minimo)
> * Other
>

Not clear where Video Chat/video calling fits in, which AIM and iChat
both provide, but it's more like voice rather than messages.

Shouldn't Thunderbird be listed under RSS and Blog readers?


> What do you do most often on the web? (check all that apply)
> * Obtain news and information
> * Web-based email (e.g. Yahoo! Mail, Gmail, etc.)
> * Online banking
> * Online research
> * Shopping (e.g. Amazon, eBay)
> * Selling (e.g. eBay, craigslist)
> * Download files, photos, music, etc.
> * Share files, photos, music, etc.
> * Streaming audio/video
> * Play games
> * Download software
> * Discussion groups
> * Online dating
> * Creating web journals or active blogging
> * Other

I found this question ambiguous. Different people will interpret it
differently, so the results will not be reliable.

"most often" vs. "spend the most time doing" --- if I only check mail
once a day but spend an hour doing it, yet check stock news three times
a day for 5 minutes a time, which are you interested in?

"most often" vs. "check all that apply" --- what criteria should I use
for "all that apply"? Just the one "most often" item, or two if they
are tied? Or all that I use "often", for some notion of "often" of my
own choosing?

A better approach would to give a specific frequency threshold or a
specific duration threshold, like one of the following:

Frequency-based:
> Which of the following activities do you do on the web at least once
a month on average? (check all that apply)

Duration-based:
> On which of the following activities do you spend 60 minutes or more
total per month on average? (check all that apply)

Either frequency-based or duration-based:
> Which of the following activities do you either (a) do on the web at
least twice a month on average, or (b) spend at least 60 minutes per
month total on average? (check all that apply)

(Note that on-line banking will be a once-a-month activity for many
people, so I used that as the minimum frequency. Taxes might be a once
or 4 times a year activity, so frequency could go lower.)

>
> How many computers do you regularly use? (select one)
> * 1
> * 2
> * 3
> * 4
> * 5 or more
>
> Which best describe you? (check all that apply)
> * Work full-time
> * Work part-time
> * Work for large employer (300+ employees)
> * Work for small employer (less than 300 employees)
> * Self-employed
> * Gainfully unemployed

Not clear what "gainfully unemployed" means -- sounds like an oxymoron
which different people may interpret differently, such as earning money
without being employed (investor, property owner, etc.), or contributing
gains to society without being employed (volunteer work), or gaining
property without being employed or invested (beachcomber, or
robber/thief).

I wonder if it makes sense to separately list voluntary or non-paid
organizational relationships, especially given that Mozilla is largely
by volunteers, and might provide insight how other volunteer groups use
technology.

> * Full-time Student
> * Part-time Student
> * Busy Parent
> * Retired
> * Other
>


I'm surprised there aren't more demographic questions, such as about
where the respondent lives. (EU, US, IN, AU, JP, etc.) Or do you
expect to determine that from their IP address? (If so, might
multinational company firewalls get in the way?)


Hope this helps.

Robert Kaiser

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Jul 17, 2006, 9:24:09 AM7/17/06
to Mike Connor, Philip Chee, dev-pl...@lists.mozilla.org
Mike Connor schrieb:

> On 17-Jul-06, at 12:09 AM, Philip Chee wrote:
>> On 16 Jul 2006 20:07:05 -0700, rwe...@mozilla.com wrote:
>>
>>> What web browser do you use most often? (select one)
>>> * Firefox
>>> * Internet Explorer
>>> * Safari
>>> * Opera
>>> * Netscape
>>> * Other
>>
>> I use SeaMonkey. It's sad to see that mozilla.org won't even admit to
>> the existance of Mozilla Suite, Camino, and SeaMonkey all of which have
>> close ties to mozilla, and in one case is actually a mozilla product.
>
> We could list all of these, but realistically you design a survey like
> this by listing by market share.

Probably, but in the last few stats I've seen, Safari and Netscape still
had less market share than Mozilla suite...

Robert Kaiser

Nickolay Ponomarev

unread,
Jul 17, 2006, 9:50:50 AM7/17/06
to Sherman, dev-pl...@lists.mozilla.org
If that was the intention, I suggest saying that explicitly. I believe
Gmail fits the description of an e-mail 'networked application' for
the less-technical users.

Nickolay

Sherman Dickman

unread,
Jul 17, 2006, 10:10:30 AM7/17/06
to

> Do we plan to make this a global survey or just English-language?
>
> If we wanted to have non-English survey participants, we would need
> time for localization.
>
> Gen Kanai
> Mozilla Japan
>

Initially the surveys will be English only (to limit scope creep for a
summer intern project). We'll most likely be expanding this to include
additional languages in the future.

pascal chevrel

unread,
Jul 17, 2006, 11:00:06 AM7/17/06
to
Le 17/07/2006 05:07, rwe...@mozilla.com a ecrit :

> Profile Survey Questions - Firefox Survey
>
>
> What web browser do you use most often? (select one)
> * Firefox
> * Internet Explorer
> * Safari
> * Opera
> * Netscape
> * Other

Seamonkey/Mozilla Suite has more market share than Netscape everywhere
in the world, in many countries people who came to the internet in the
last five years never heard of netscape because it never was available
in their language. Netscape is only a US-only brand today.

I suggest that your put an icon next to the name of the browser, many
people will recognize, the blue E but don't knwow it's IE, actually, I
would put a last choice "I don't know"


> Which of the following networked applications do you use? (check all
> that apply)
> * Email (e.g. Outlook, Thunderbird)

Eudora

> * Calendars (e.g. Outlook, iCal)

Notes

> * Instant messaging (e.g. Yahoo! Messenger, AOL Instant Messenger -
> AIM, iChat)

MSN, IRC

> * Voice communications (e.g. Skype)
> * RSS or Blog readers (e.g. FeedDemon, NewsGator)
> * File sharing software (e.g. BitTorrent)

emule, never heard of an end-user using bittorent


> * FTP software
> * Wireless browsers (e.g. RIM/Blackberry, Internet Explorer Mobile,
> Minimo)

RIM/Blackberry isn't a browser, it's a device. Opera is probably the
world leading embedded browser but is not in your list, AFAIK minimo
doesn't ship with an existing device, end-users are unlikely to know it.

Actually, I would reword it as 'I surf with a mobile device (blackberry,
mobile phone...)'


>
> What do you do most often on the web? (check all that apply)
> * Obtain news and information
> * Web-based email (e.g. Yahoo! Mail, Gmail, etc.)
> * Online banking
> * Online research
> * Shopping (e.g. Amazon, eBay)
> * Selling (e.g. eBay, craigslist)
> * Download files, photos, music, etc.
> * Share files, photos, music, etc.
> * Streaming audio/video
> * Play games
> * Download software
> * Discussion groups
> * Online dating
> * Creating web journals or active blogging
> * Other

The number one use for the web is searching porn ;)

> * Gainfully unemployed

?


pascal

Steve Chapel

unread,
Jul 17, 2006, 11:43:09 AM7/17/06
to
Robert Kaiser wrote:

> Probably, but in the last few stats I've seen, Safari and Netscape still
> had less market share than Mozilla suite...
>
> Robert Kaiser

In all the recent stats I've seen, Safari has a larger share than
anything except IE and Firefox. However, Mozilla is often listed as
having a larger share than Opera and Netscape
<http://www.adtech.info/en/pr-06-5.html>. Additionally, any other
browsers I can think of in the Other category have far less share than
the listed browsers in the stats I've seen. Mozilla/SeaMonkey should go
on the list if Netscape and Opera are on it.

Justin Wood (Callek)

unread,
Jul 17, 2006, 9:49:54 PM7/17/06
to
pascal chevrel wrote:
> The number one use for the web is searching porn ;)
>

http://www.youtube.com/watch?v=eWEjvCRPrCo&search=internet%20porn

Yep ;-)

~Justin Wood (Callek)

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