The guesswork has begun as analysts try to predict how many Motorola
Droid phones Verizon sell when the Google Android-powered device
debuts next Friday.

One thing seems certain: You will find it hard to avoid the massive
upcoming Droid advertising campaign, which Verizon calls its biggest
marketing effort ever.

There is a lot riding on the Droid, to be sure. Verizon needs a
holiday blockbuster. Motorola needs Droid's success to get back in the
game. And the ultimate showdown is how well the Droid does compared
with Apple's (AAPL Quote) iPhone sold by Verizon rival AT&T (T Quote).

The magic number in this matchup is 1 million phones sold.

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