Mobile World Congress 2012

[Geoff Ballinger]

SDI will have a stand there again this year which is a great way to
have a presence at what can be a fantastically expensive show if you
don't watch out:

http://shandwick2.fs-server.com/_client/sdi/gsm12/

If you want to catch the vast majority of key folks in the mobile
industry in one place it is definitely the place to be - have already
booked my flights!,

Geoff.

PS. Would there be any interest in an informal "how to make the best
of MWC on a startup budget" sort of event? Reply to this thread if you
would be interested and if enough folks do I will organise one.

[Kate Ho]

Can we expand that to "how to make the best of <large
tradeshow/conf>?" Not going to MWC but am going to GDC (Games Dev
Conf) and South by Southwest again this year. But I'm guessing the
advice will be similar?

Kate

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--
Kate Ho
Managing Director, Interface3
8th Floor, Appleton Tower, 11 Crichton Street, Edinburgh EH8 9LE

Tel: +44 (0)131 651 3079, Mobile: +44 (0)7877 112 430
http://www.interface3.com

[Bruno Panara]

I'm considering going back to MWC and i'm interested in finding out how to go on even more of a budget than last year :D

-- 
Bruno Panara

www.brunopanara.com
phone - +44 7726 760817
skype - ergelo
twitter - @brunopanara

[Richard M Marshall]

Kate, the best way to make use of any event is to make sure that you have tons of meetings booked before you go. This is particularly true for MWC which is very focussed and rather closed. There's an art - not one I claim to have mastered! - in the timing of this. Some people would be planning the funnel of who to contact now, others like to leave the bookings until closer to the time, typically 30 days ahead, as that gets better attention in their view. My experience is that MWC is rather cliquey and not very sociable, but that might be me!

I've not (yet) been to SxSW so I don't know the dynamics there. It seems much more flexible and sociable.

Lanyard and Plancast are great ways to track down people who are social media aware, but I've not seen a lot of MWC people on there.

FWIW there are about 15 startups trying to solve this problem from an event organiser perspective!

[Kate Ho]

Hey folks,

Just following up on this - any idea when is good for a pub meet?

Kate

[Geoff Ballinger]

The natural next date would be Monday 5th of December. We could
potentially try something more like the JUGS guys do and start with a
chat/presentation phase in one of the rooms in AT before those who
want to retire to the pub at the end.

I would be happy to chat for 10-15 minutes on "How to survive MWC on a
startup budget" or something along those lines focussed on the
practicalities if that were of interest to folks? Perhaps somebody
else could cover the how to take most benefit from a big show like MWC/
GDC/etc?

Thoughts anybody?,

Geoff.

On Nov 21, 9:13 am, Kate Ho <k...@Interface3.com> wrote:
> Just following up on this - any idea when is good for a pub meet?
>
> Kate
>
> On Fri, Nov 4, 2011 at 9:55 AM, Richard M Marshall <
>
>
>
>
>
>
>
>
>
> richardmmarsh...@gmail.com> wrote:
> > Kate, the best way to make use of any event is to make sure that you have

> > tons of meetings booked *before* you go. This is particularly true for

> > MWC which is very focussed and rather closed. There's an art - not one I
> > claim to have mastered! - in the timing of this. Some people would be
> > planning the funnel of who to contact now, others like to leave the
> > bookings until closer to the time, typically 30 days ahead, as that gets
> > better attention in their view. My experience is that MWC is rather cliquey
> > and not very sociable, but that might be me!
>
> > I've not (yet) been to SxSW so I don't know the dynamics there. It seems
> > much more flexible and sociable.
>
> > Lanyard and Plancast are great ways to track down people who are social
> > media aware, but I've not seen a lot of MWC people on there.
>
> > FWIW there are about 15 startups trying to solve this problem from an
> > event organiser perspective!
>

> > On Thu, Nov 3, 2011 at 11:43 AM, Bruno Panara <bruno.pan...@gmail.com>wrote:
>
> >> I'm considering going back to MWC and i'm interested in finding out how
> >> to go on even more of a budget than last year :D
>
> >> --
> >> Bruno Panara
>
> >>www.brunopanara.com
> >> phone - +44 7726 760817
> >> skype - ergelo

> >> twitter - @brunopanara <http://www.twitter.com/brunopanara>