You will need to install and use libv4l to handle userspace format
conversions since many programs do now know howto handle bayer and
jpeg formats. Also camorama is a v4l1 application and your driver is
v4l2 only.
After installing libv4l try the follwoing from a command prompt
# export LD_PRELOAD=/usr/lib/libv4l/v4l1compat.so
# <name of video application to run> eg. camorama, cheese, etc