Query on new/existing posts strategy - Manchester WordPress User Group

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Message from discussion Query on new/existing posts strategy
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From: Mike Little <m...@zed1.com>
Date: Thu, 11 Oct 2012 15:14:26 +0100
Message-ID: <CAMb54M2TcC5vaWFDSpFwjamYcJYhng+YFvqS9zjAtpnEcwyaOA@mail.gmail.com>
Subject: Re: [MWUG] Query on new/existing posts strategy
To: manchester-wordpress-user-group@googlegroups.com
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On 11 October 2012 14:45, Roy <r...@mantex.co.uk> wrote:

> I've got a post on my site which has a title and content that don't quite
> fit each other.****
>
> ** **
>
> "How to edit your writing" is actually a series of style guides****
>
> ** **
>
> http://www.mantex.co.uk/2009/10/02/editing-your-writing/****
>
> ** **
>
> I have now written new content for this page that actually shows visitors
> how to edit their writing.****
>
> ** **
>
> My question is - what is the best updating procedure in Google / SEO / not
> losing juice terms?****
>
> ** **
>
> 1. Do I paste the new content into the EXISTING page and transfer the
> style guides into a new post?****
>
> ** **
>
> 2. Should I start again from scratch with new pages for both?****
>
> ** **
>
> 3. Is there some other solution?****
>
> ** **
>
> cheers****
>
> ** **
>
>

Hi Roy,

You might want to take a look at this article by Joost de Valk
http://yoast.com/cornerstone-content-rank/ and the Brian Clark article he
links to.

Basically,  if your existing page is already ranking for your
keyword/phrase, keep is but update the content and have it point to your
new pages (and have them point back to the 'hub').


Mike
-- 
Mike Little
http://zed1.com/

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On 11 October 2012 14:45, Roy <span dir=3D"ltr">&lt;<a href=3D"mailto:roy@m=
antex.co.uk" target=3D"_blank">r...@mantex.co.uk</a>&gt;</span> wrote:<br><d=
iv class=3D"gmail_quote"><blockquote class=3D"gmail_quote" style=3D"margin:=
0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">

<div lang=3D"EN-GB" link=3D"blue" vlink=3D"purple"><div><p class=3D"MsoNorm=
al">I&#39;ve got a post on my site which has a title and content that don&#=
39;t quite fit each other.<u></u><u></u></p><p class=3D"MsoNormal"><u></u>=
=C2=A0<u></u></p>

<p class=3D"MsoNormal">&quot;How to edit your writing&quot; is actually a s=
eries of style guides<u></u><u></u></p><p class=3D"MsoNormal"><u></u>=C2=A0=
<u></u></p><p class=3D"MsoNormal"><a href=3D"http://www.mantex.co.uk/2009/1=
0/02/editing-your-writing/" target=3D"_blank">http://www.mantex.co.uk/2009/=
10/02/editing-your-writing/</a><u></u><u></u></p>

<p class=3D"MsoNormal"><u></u>=C2=A0<u></u></p><p class=3D"MsoNormal">I hav=
e now written new content for this page that actually shows visitors how to=
 edit their writing.<u></u><u></u></p><p class=3D"MsoNormal"><u></u>=C2=A0<=
u></u></p><p class=3D"MsoNormal">

My question is - what is the best updating procedure in Google / SEO / not =
losing juice terms?<u></u><u></u></p><p class=3D"MsoNormal"><u></u>=C2=A0<u=
></u></p><p class=3D"MsoNormal">1. Do I paste the new content into the EXIS=
TING page and transfer the style guides into a new post?<u></u><u></u></p>

<p class=3D"MsoNormal"><u></u>=C2=A0<u></u></p><p class=3D"MsoNormal">2. Sh=
ould I start again from scratch with new pages for both?<u></u><u></u></p><=
p class=3D"MsoNormal"><u></u>=C2=A0<u></u></p><p class=3D"MsoNormal">3. Is =
there some other solution?<u></u><u></u></p>

<p class=3D"MsoNormal"><u></u>=C2=A0<u></u></p><p class=3D"MsoNormal">cheer=
s<u></u><u></u></p><p class=3D"MsoNormal"><u></u>=C2=A0<u></u></p><p class=
=3D"MsoNormal"></p></div></div></blockquote></div><div><br></div><div><br><=
/div><div>Hi Roy,</div>

<div><br></div><div>You might want to take a look at this article by Joost =
de Valk=C2=A0<a href=3D"http://yoast.com/cornerstone-content-rank/">http://=
yoast.com/cornerstone-content-rank/</a> and the Brian Clark article he link=
s to.</div>

<div><br></div><div>Basically, =C2=A0if your existing page is already ranki=
ng for your keyword/phrase, keep is but update the content and have it poin=
t to your new pages (and have them point back to the &#39;hub&#39;).</div><=
div>

<br></div><div><br></div><div>Mike</div><div>--=C2=A0</div>Mike Little<br><=
a href=3D"http://zed1.com/" target=3D"_blank">http://zed1.com/</a><br><br>

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