Affiliate Marketing Programs on Community Sites
MFerrier
enhance the loyalty program we already share. Right now, users who
post 5 or more times get a coupon for $10 to buy coffee. I'd like to
develop a program for first-time posters and for more than 5 posts (in
some kind of increment).
Does anyone else have loyalty programs? What do these affiliate
relationships entail?
Because we are a newspaper, our programs are typically a quid-pro-quo
deal. But I'm looking at structuring more of a revenue-sharing
deal...perhaps by developing an e-commerce shell that would direct you
to the company's marketplace, with credits coming to MyTopiaCafe.com.
Any thoughts from others who have gone before me?
Michelle Ferrier
MyTopiaCafe.com
Serving Volusia and Flagler Counties in Florida
Twitter: @mediaghosts
G. Patton Hughes
I've been looking for a good one of these for some time.
during the recent gas crisis I ran across a site wrightexpress.com that
does fleet gas cards. I was asking them for permission to post the
rather interesting price and availability database they were mapping.
This was when availability of gasoline in the Atlanta area was critical
and one my members had posted the data collected from and mapped by
their fleet members. Here's the link:
http://rrtexternalweb.wrightexpress.com/neo_ww/site_locator/list.action
In anycase, I went to their site was fascinated by their fleet and
affinity offerings and saw where they were moving in the general
direction. I tried to open the door with my inquiry but didn't get a
reply from them on what they may do in that direction.
Still, yes, I've been looking for a way to develop an affinity card.
pubby