We're excited to announce a revamped design of three of our AdSense for
content ad units! After analyzing publisher site layouts and reviewing
requests around the world, we decided to make our formats more
space-efficient and visually pleasing by changing the layout of the
text. We spent a lot of time experimenting with different
possibilities, and we're starting with changes to the following ad
units:
- Leaderboard (728x90): the title, description, and URL are now
arranged in rows instead of columns (except in the case when only one
ad is showing)
- Medium and large rectangles (300x250, 336x280): the URL is now in the
same line as the titleIn certain cases, you'll also see a few minor
adjustments to the font size. For example, the font size for the
leaderboard with four ads is much more readable. Please note that these
changes will roll out over the next few weeks.
During testing, the redesigned ads performed extremely well. We'll
continue to experiment and innovate on our formats to help you monetize
your content, and we encourage you to submit ideas in the comments
below.
Posted by Amy Wu - AdSense Product Manager
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Posted By Inside AdSense Team to Inside AdSense at 8/09/2010 11:10:00 AM