Building Facebook Communities

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Jatin Solanki

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Nov 12, 2012, 4:19:49 AM11/12/12
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Dear all,
Happy Diwali to one and all. We are a Pune based e-commerce company into Consumer Electronics, trying to build a facebook community. If any of our members have got some innovative ideas they have tried out / applied some marketing strategy do let us know. Some of you who can help with the same can send in their ideas / proposal. I found a document the other day which is on the importance of building such community which I'm sharing with the group. Also these are the things which I have in mind:
  • Tie up with some facebook community like 'Aap xyz hain' with a following of more than a million subscriber who posts your link in every joke / pic they post in a day (I have been quoted about 10K / month by one of them, don't know how much worth will it be, payment upfront - result may may-not be favourable)
  • Launching competitions to Like + Share your page to win incentive (Electronic gadget / Trip to Thailand / Movie Couple Passes... some ideas on the incentive will also help)
  • Freelancer who charge you per like to increase your likes and build facebook community (here the results are sure shot)
  • Facebook Ads (we are already doing that)
  • SEO for our site (that is also on)
Let me know what are your views on all of these and anything extra which you think can help. Currently there is no targeted marketing as  we have consumer electronics from all brands to all range. Thank you.

 
Cheers !!!

Jatin Solanki
|
B.Tech|
 IIT Bombay

FB-Guide.pdf

Shailendra Sason

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Nov 13, 2012, 4:33:11 AM11/13/12
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Whatever you do never go for the freelancer option because you would either get fake likes (bots) or non engaging users (spammers). 
regards



Jatin Solanki

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Nov 14, 2012, 1:30:24 AM11/14/12
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Thanks for your inputs. Really counts.

Regards,
Jatin

On Tue, Nov 13, 2012 at 9:26 PM, Rajan <chandi...@gmail.com> wrote:
i recommend building a live community on your own website using group video chat room.
https://lifetime.fm/x.html

feel free to pm me if you need more info.

regards
Rajan
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bhishm singh

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Nov 15, 2012, 6:34:09 AM11/15/12
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visit Sales-Push.com - they provide Sales as a Service.

On Mon, Nov 12, 2012 at 2:49 PM, Jatin Solanki <solank...@gmail.com> wrote:

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Thanks and Regards,
Bhishm Singh,
bhis...@gmail.com
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Think Big, Think Fast And Think Ahead.
Ideas are no one’s monopoly
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Rajat Garg

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Nov 15, 2012, 8:38:01 AM11/15/12
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For building and then engaging communities, there are different things you need to do - 

In early stage, contests with some FB advertising can really push your numbers. We have seen companies gather 10K likes within weeks due to such campaigns.

You can read several case studies here - https://www.socialappshq.com/help/case-studies

Also, to engage, focus on a core message/story and then put all your communication/messaging around it e.g. say, you are "megastore of awesome electronics"(I am just making it up) - then focus on various interesting electronic products, reviews etc. AND PLEASE DON'T post another Diwali/Holi message as my newsfeed is full of it already. 

Thx
Rajat Garg
SocialAppsHQ


On Tue, Nov 13, 2012 at 9:26 PM, Rajan <chandi...@gmail.com> wrote:
i recommend building a live community on your own website using group video chat room.
https://lifetime.fm/x.html

feel free to pm me if you need more info.

regards
Rajan


On Monday, November 12, 2012 2:49:49 PM UTC+5:30, Jatin wrote:
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Rajat Garg
Founder
SocialAppsHQ

Ph: 9958083052 (India)
206-330-2076 (USA)

vikrant patil

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Nov 20, 2012, 6:55:10 AM11/20/12
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hello,

1st option seems good and I have used fb ads myself.....the people who liked my page appeared to be fake (count the number of pages they have liked or their status updates etc). I think fb has come up with a new feature where in you can put an offer of your product and this will help you in cross-checking percentage of real profiles out of fake one... These are my observations as I used to put a small amount on fb ads and cross-check each profile which has liked my page.

Regards

Vikrant

On Sat, Nov 17, 2012 at 6:39 AM, gireesh <gire...@gmail.com> wrote:
hi

first and far most is why you want to build fb community??? you should be sure and clear about it. for example is it for branding [awareness] or sales etc. then you can concentrate on following ideas according to that.

i am answering ur questions

Tie up with some facebook community like 'Aap xyz hain' with a following of more than a million subscriber who posts your link in every joke / pic they post in a day (I have been quoted about 10K / month by one of them, don't know how much worth will it be, payment upfront - result may may-not be favourable)
this will help you in building fans/likes but sales likely to happen bcoz they are game lovers.

Launching competitions to Like + Share your page to win incentive (Electronic gadget / Trip to Thailand / Movie Couple Passes... some ideas on the incentive will also help)
this will help in both sales and awareness but before that you need to have enough fans/subscribers otherwise who will participate???

Freelancer who charge you per like to increase your likes and build facebook community (here the results are sure shot)
i dont know which results you are talking about but this will help u in building fan base but most of them are inactive accounts. and sales rarely possible.
 
Facebook Ads (we are already doing that)
now this what i call intelligent investing. here you can bring targeted traffic to your fb page/website. this will give you real publicity and sales.

SEO for our site (that is also on)
this is also very good in long run. This is less expensive than ppc. but make sure the keywords you are optimized has good traffic and buyer keywords.

Gireesh


On Monday, November 12, 2012 2:49:49 PM UTC+5:30, Jatin wrote:

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