In 2022, Coca-Cola
vowed to address the global plastic crisis by
committing to 25% reusable packaging by 2030. This
pledge offered a glimmer of hope in the fight against
skyrocketing plastic pollution — a crisis devastating
ecosystems, harming wildlife, and even threatening human
health.
But now, Coca-Cola
has quietly abandoned this commitment,
removing all mention of it from its website and shifting
its focus to recycling instead of
reuse.
But recycling alone cannot solve
the problem of single-use plastics. Most
"recycled" plastic still ends up in landfills,
incinerators, or the environment. There, it
poisons waterways, chokes marine life, and
contributes to climate change because more
fossil fuel extraction is then required to create
even more
plastic.
Plastic never disappears. It
just breaks down into smaller and smaller pieces, but it
builds up forever. The global plastic crisis
has reached catastrophic levels, with microplastics
infiltrating our food, water, and even the air we
breathe. Plastic pollution kills over 1 million
marine animals every year, and its toxic
effects ripple through the entire food chain — impacting
humans, too.
Coca-Cola is one of the world's
worst plastic polluters. Its decision to backtrack on
reusable packaging targets is nothing short of a
betrayal to the planet and its
people.
Reusable packaging is a proven
solution that reduces waste right at the source. Sign this petition to demand
Coca-Cola reinstate its commitment to 25% reusable
packaging by 2030 and take meaningful action to combat
plastic pollution.
