Today's a big day for forest destroyer Ikea.
This year again, it is hosting a greenwashing summit dubbed One
Home One Planet. That same planet that Ikea destroys
when it cuts down 1 tree every second for its cheap
chairs.
The cool thing is that it's a virtual summit happening on
Twitter... and YES! We'll hijack it together. It'll only
take a few clicks from you and other SumOfUs members to create a
tweetstorm Ikea can't ignore -- will you join in?
SEND
A TWEET
We've already got pre-written messages ready to go out to
Ikea. All you have to do is log in, edit our tweet if you like, and
hit send.
Some of Ikea's best-selling chairs have been traced to
illegal logging in Ukraine's ancient Carpathian forest, one
of the last sanctuaries for rare lynx, bears and other endangered
species.
Ikea responded by promising to investigate the
timber companies responsible. But you and I both know that's
not enough.
We might not have another opportunity like this any time
soon to expose and force Ikea to take action. It's up to
you to make sure Ikea doesn't ignore us and our demands.
SEND
A TWEET
