The Amazon is being chainsawed so Coach and other luxury
brands can sell handbags worth thousands of dollars.
A new investigation shows that Coach, Gucci, Balenciaga, and
other luxury labels source leather from suppliers linked to
illegally deforested land in Pará, where, ironically, world leaders
are about to travel for a massive climate conference.
Luxury brands like these are built on their public
image: if we come together, we can make them drop the dirty
suppliers. A global movement can push these companies in the right
direction:
Tell Coach, Gucci, and other luxury brands to stop
profiting from Amazon destruction.
The numbers are staggering. Pará alone has lost 18.6 million
hectares of forest - an area twice the size of Portugal
- mostly to cattle pasture. Every hectare bulldozed pushes the
Amazon closer to a point where it might start drying out from
within, turning into open, fire-prone grassland.
Meanwhile, luxury sales stay sky-high: Coach’s revenue surpassed
the $5 billion mark.
If we let fashion giants keep hiding behind glossy campaigns
while their supply chains destroy the planet, we could lose
another huge piece of the Amazon in the next decade, taking with
it a huge store of carbon and accelerating global heating.
The planet is heating, the climate crisis is worsening, and we’re
running out of time. Act now:
Tell Coach, Gucci, and other luxury brands to choose
deforestation-free leather now.
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