*[Enwl-eng] The heart of who we are

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Dec 11, 2022, 12:20:23 PM12/11/22
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Ever since the first Story of Stuff video premiered 15 years ago, you have helped us tell stories that imagine a better world.
 
The Story of Stuff Project
Story of Stuff Cartoon Land
 

It all started with an animated film that explored where our Stuff comes from, and where it goes when we throw it away. This month marks 15 years since the original Story of Stuff was released on YouTube!

Storytelling is still the heart of who we are: it’s how we frame the challenges we face, drive support toward the solutions we love and inspire our Community members to flex their citizen muscles.

Your support over the years is why we continue to tell the stories that matter. And to celebrate our 15th anniversary, we’re excited to share with you what our media team has planned for the future. Will you make a contribution to support our work today?

This year, our award-winning storytelling on the plastics crisis shifted focus to solutions. Solving Plastic, a miniseries profiling meaningful solutions to runaway single-use plastic consumption, has been a big success, drawing more than a million views across our social media channels and, more importantly, giving us the opportunity to introduce you to the organizations, companies and individuals pioneering a plastic-free future.

 
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Our latest Solving Plastic release featured RePack, a company imagining a future free of excess single-use packaging. With tens of billions of packages shipped every year in the U.S. alone, services like RePack – which lease reusable bags to online retailers – can save up to 80% of CO2 emissions from shipping and reduce packaging waste by a whopping 99%. Before the holidays, we’ll drop another video featuring the Buy Nothing Project – an innovative gift economy that allows us to share more, and buy less. 

We’ll also create a suite of wraparound tools to go with the series, including a study guide, additional information on our website about the profiled solutions, and webinars – open to all Community members – with the profiled companies or organizations.

Our solutions-oriented storytelling continues in early 2023 with the release of Burning Injustice (working title), our short documentary profiling the multi-generational fight to close one of California’s two remaining solid waste incinerators – Covanta Stanislaus – and return Modesto, CA and surrounding communities to their zero waste roots.

Through vivid, human-centered storytelling we’ll paint a striking picture of environmental racism and injustice and make the moral argument for the incinerator’s closure. We’ll also highlight our Grassroots Grantee and partner Valley Improvement Project’s efforts to return Modesto to environmental trailblazer status, enabling us to meet a critical goal in our plastic solutions storytelling: ensuring that we center solutions that most benefit communities that have borne the brunt of the plastic pollution itself. 

We’ll also be producing a five-minute video explainer on the Global Plastics Treaty negotiations that got underway this past summer, drawing back the veil for viewers by helping them understand what the proposed treaty is all about, why it matters and how folks can encourage our governments to adopt the strongest possible terms. 

Storytelling has always been one of our most important tools in the fight against too much Stuff. And ever since that first Story of Stuff video premiered 15 years ago, you have helped us tell those stories, bringing the vision of a better world – one that values sustainability and justice as much as we value our Stuff – closer to reality. Make a contribution today to support our work in 2023. 

From all of us at Story of Stuff, thank you. We wouldn’t be here without you.

With gratitude,

Miguel and The Story of Stuff Team

 
 
 
 
 
 
 
 
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The Story of Stuff Project runs on donations from people like you. Please make a one-time contribution, or better yet, sustain our work by signing up to be a monthly donor. Any amount makes a difference!
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The Story of Stuff Project is a 501(c)(3) nonprofit.
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Sent: Saturday, December 10, 2022 12:00 PM
Subject: The heart of who we are

                                                           


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