The research behind the report was global and most of the trends are
having a global impact.
One of the trends, Cultural Fusion, is based in part on Brazil. The
concept behind Cultural Fusion is immigration, travel and the Internet
is exposing more people to different cultures, customs and products.
At first this led to adoption of new practices. Salsa passing ketchup
sales in the U.S. is an example.
But increasingly we are seeing products and customs from differenct
cultures being tweaked, adapted and merged. The result of this fusion
is something new - or at least different. Think Tex Mex food, Korean
Hip Hop music and Cricket 20s.
Cultural fusion has always been around, but we are seeing fusion
increasingly taking the place of assimilation and acculturalization.
Brazil, of course, is a country on the leading edge of this trend.
Steve
On Oct 18, 12:29 pm, Cadu de Castro Alves
<
cadudecastroal...@gmail.com> wrote:
> Steve,
>
> Is this research based on USA economy or it is a global research?
> Nice work. I'll print for read. =)
>
> Abs,
>
> Cadu de Castro Alves
>
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> On 18/10/2010, at 17:13, Susan Evans wrote:
>
>
>
> > Thanks for sharing this, Steve. Looking forward to taking a read!
>
> > S
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