Nice, great share. We're going through a redesign of the Indy Hall website
which includes a major content rewrite and re-organization to try to get the
things people experience in the office more prominent on the website.
Interestingly, our redesign from about 2 years ago seems to spout from my
frustration at the time of "it's not about the desks". My intent was to get
people to stop thinking about the desks, but by saying "it's not about the
desks" it had the similar effect of telling somebody "don't think of a
purple elephant" - you can't help but think of a purple elephant.
I don't think this has really HURT us, but it has resulted in a website
that's not authentic with the Indy Hall experience, and we're going to try
to fix that. We're also going to be carving the site up into logical
sections that our members can start to "own", keeping the entire site
fresher and worth coming back to. Our goal is to make the website
interesting and valuable to people who aren't even interested in membership
- at least not yet.
That said, our last 30 day (with month-over-month growth %) stats (look at
the page titles if you want to get a feeling for what I mean about the site
not being cohesive with what we do and preach):
/
1,944 - 37.5% +8%
/membership/
702 - 13.5% +10%
/space/
666 - 12.8% +14%
/about/
556 - 10.7% +15%
/events/
306 - 5.9% +10%
/coworking-faqs/
280 - 5.4% +9%
/contact/
181 - 3.5% +30%
/blog/
155 -3% +30%
We've also got a pretty steady 25-30% bounce rate, and an average of 3+
actions per visit.
I can't wait to see what happens when we're not totally neglecting the site.
:)
-Alex
/ah
indyhall.org
coworking in philadelphia
On Wed, Jul 13, 2011 at 2:41 PM, Mike Pihlman <m...@telbitconsulting.com>wrote:
> For the last 30 days (AltamontCowork.com) the top 6 pages / posts are:
> Home Page---340
> Gallery--------108
> Membership Costs---69
> Members------49
> About Coworking---33
> Private Offices for Rent in Tracy, CA----26
> I changed the theme a few months ago to try to get people off the Home
> page...it worked to some degree.
> Mike
> On Tue, Jul 12, 2011 at 2:00 PM, Will Bennis, Locus Workspace <
> wmben...@gmail.com> wrote:
>> I have Google Analytics for my website and thought it was interesting
>> to see which things people were most likely to want more information
>> about (the top 3 are also the top three links, so there's probably a
>> bit of an order effect, but still interesting). Sort of surprised the
>> prices link was so much higher than the rest and that more people
>> didn't visit #s 5&6, but I suppose by the time a lot of people visit
>> the site they already know about the space and just want to figure out
>> the membership details. If that's true, then the relatively high hit
>> rate for "Member Profiles" speaks to Alex's mantra that it's about the
>> community.
>> Link Page
>> views % of total
>> 1) "Prices & Membership Plans" -- 159 34%
>> 2) "Member Profiles" --
>> 106 23%
>> 3) "Pictures" --
>> 73 16%
>> 4) "Contact, Hours, Feedback" -- 52
>> 11%
>> 5) "What is coworking?" --
>> 42 9%
>> 6) "Is Locus right for you?" --
>> 38 8%
>> Others out there with some numbers about the kinds of information
>> their potential members seek out most?
>> Best,
>> Will
>> --
>> You received this message because you are subscribed to the Google Groups
>> "Coworking" group.
>> To post to this group, send email to coworking@googlegroups.com.
>> To unsubscribe from this group, send email to
>> coworking+unsubscribe@googlegroups.com.
>> For more options, visit this group at
>> http://groups.google.com/group/coworking?hl=en.
> --
> "Visit http://ForCarol.com <http://forcarol.com/> and help us help a
> Tracy, CA student go to college. "Carol Phan College Scholarship Fund"
> Mike Pihlman
> AltamontCowork / ForCarol.com, Inc.
> 95 W. 11th Street, Suite 205
> Tracy, CA 95376
> Phone: 209-757-8862
> Web: http://AltamontCowork.com <http://altamontcowork.com/>
> Twitter: @AltamontCowork
> Facebook: http://Facebook.com/AltamontCowork<http://facebook.com/AltamontCowork>
> Drive Safe! Never Forget http://ForCarol.com <http://forcarol.com/>
> --
> You received this message because you are subscribed to the Google Groups
> "Coworking" group.
> To post to this group, send email to coworking@googlegroups.com.
> To unsubscribe from this group, send email to
> coworking+unsubscribe@googlegroups.com.
> For more options, visit this group at
> http://groups.google.com/group/coworking?hl=en.
