Pitching to corporations about coworking
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Craig Baute - Creative Density Coworking
Dec 10, 2012, 6:36:08 PM12/10/12
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We've recently been approached by remote workers that are located in the suburbs of Denver that would like a corporate package created. Since we have noticed a real need in the region between Denver and Boulder we decided to start talking to companies about their awesome team members that live downtown to make us their work community. Why commute through the snow if half the team lives near us?
I'm curious if anyone has any experience talking to corporations and what approach and language they've used. If so, I would love some advice and to start a conversation about this subject.
Craig
Creative Density
Shenoa Lawrence
Dec 21, 2012, 3:37:38 PM12/21/12
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Sorry for the late reply, been meaning to speak on this topic.
We have a specific type of membership for companies that would like to join us only occasionally. They can of course buy one of the standard membership options, but we built a special Biz Membership package that allows an organization to have 8 floating days per month to mix and match between employees. This could be scaled differently of course, but at this level it allows for a bunch of them to show up on one day or to spread it out over a month. It's allowed a local tech company to send their employees to an "iOS Themesday" event, where all the iOS developers can show up the same day for coworking and a lunchtime brown bag session.
A lot of these decisions grew out of conversations with the people in question. There's been an interesting development with that type of membership level. Some organizations have limits on the way they're able to spend funds (IE: The City). They can't support us with a sponsorship, because there's no tangible benefit the city will receive from it. However, because they receive coworking days in a Biz Membership, this level of support fits and they can "Sponsor" us. We're actually finally getting them to take advantage of this membership, so they'll feel more a part of the community we're building.
I'd like to hear where this goes, please keep us in the loop.
Shenoa Lawrence
Room to Think
http://rm2think.com
We have a specific type of membership for companies that would like to join us only occasionally. They can of course buy one of the standard membership options, but we built a special Biz Membership package that allows an organization to have 8 floating days per month to mix and match between employees. This could be scaled differently of course, but at this level it allows for a bunch of them to show up on one day or to spread it out over a month. It's allowed a local tech company to send their employees to an "iOS Themesday" event, where all the iOS developers can show up the same day for coworking and a lunchtime brown bag session.
A lot of these decisions grew out of conversations with the people in question. There's been an interesting development with that type of membership level. Some organizations have limits on the way they're able to spend funds (IE: The City). They can't support us with a sponsorship, because there's no tangible benefit the city will receive from it. However, because they receive coworking days in a Biz Membership, this level of support fits and they can "Sponsor" us. We're actually finally getting them to take advantage of this membership, so they'll feel more a part of the community we're building.
I'd like to hear where this goes, please keep us in the loop.
Shenoa Lawrence
Room to Think
http://rm2think.com
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