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Description: Our collaboration will:

- Work towards defining the discipline of content strategy and associated best practices

- Begin to measure and articulate bottom-line business values associated with content strategy

- Result in the ability to promote the practice to our companies and clients

 

Content Curation 
  Recently (or should I say finally?) assigned a Content Curation project for my very large enterprise in the healthcare industry. Looking for suggestions on tools, approaches, best practices, blogs, etc. on this topic. Naturally I have searched, done some of my own reading but curious if anyone here has their own suggestions, experience, thoughts they... more »
By Suz Bednarz  - May 17 - 1 new of 1 message    

Health websites -- how to differentiate content for the general public vs health professionals 
  I'm working on one section within a fairly large health website with two key audiences: health professionals and the general public. I've been tasked with finding a way to clearly differentiate content for health professionals vs content for the general public. The client does not wish to publish health professional content on a separate website, and they... more »
By Sheila Walsh  - May 16 - 13 new of 13 messages    

Visual content marketing - Infographics Playbook 
  Hey, I've recently launched an e-book about visual content marketing (data viz & infographics) based on data set of more than 2,000 most shared infographics on social media (Facebook + Twitter). Basically, it's a catalogue of trends, areas of use, styles, genres, design and content patterns of infographics that users want to share.... more »
By Marija  - May 16 - 1 new of 1 message    

SEO Content Strategist position 
  I have a position available in the NJ area. Please let me know if you're interested! S...@vereduscorp.com
By Sondy co  - May 16 - 1 new of 1 message    

Content Strategist 
  Can some please help educate me on what an SEO Content Strategist does? Thanks!!
By Sondy co  - May 16 - 4 new of 4 messages    

New content podcast: an open invitation to guest 
  Yesterday I launched a new podcast for content professionals - Content Matters. The first episode features the CS London meet-up, its latest speakers and the event organisers. (Listen & subscribe here<[link]> ) While I want to let you all know so you can listen, I also want to post an... more »
By Iain Griffin  - May 16 - 11 new of 11 messages    

Anyone looking for Contractor Opportunties in the Boston Area? 
  Hello Content Strategy Universe :-): Are there any folks looking for contracting opportuntities in the Boston area? I have a number of available roles for different clients. For all of the work, I need a seasoned content strategist who is capable of doing taxonomy work. For at least one of the projects, I need a very strong... more »
By Kevin Nichols  - May 9 - 1 new of 1 message    

Open Position: Content Stategist for the American Cancer Society 
  A colleague just shared this with me, so I thought I'd share it with the group Job Details Link: [link]
By Tim Truxell  - May 8 - 1 new of 1 message    

Live "Ask Me Anything" (AMA) featuring Kristina Halvorson 
  Please join us on Inbound.org today for a live "Ask Me Anything" (AMA) discussion featuring Kristina Halvorson, co-author of *Content Strategy for the Web* and CEO of Brain Traffic. * [link]... more »
By Jonathon Colman  - Apr 29 - 1 new of 1 message    

Are there consequences for publishing link bait? 
  As of today I'm done with Slate. Seeing these two featured pieces did me in: [link]. I'm sure this sort of fear-mongering link bait creates page views. But the substance is so poor and the motivations so obvious, that I won't wast my time on the site anymore. In a way, I'm sympathetic to Slate's editors. I've looked at analytics and... more »
By Jay Greenspan  - Apr 24 - 3 new of 3 messages    

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