Elena Seamus dialogue 080609: string Has the time come for a Chief Content Officer?
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Anne Caborn
Jun 8, 2009, 4:19:09 AM6/8/09
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HI everybody, I'm new to this group so forgive me if I repeat an
earlier point, but I think there are 2 issues here.
1 is the systems and processes that allow information to flow across and around organisations. A great deal can be accomplished just by having an organisation that is keen to see data, information (and ultimately, knowledge) shared and utilised. But a single data solution, or data solutions that talk to each other automatically; robust archiving and identifiable content processes are a critical facilitators.
2 but underpinning it all is an organisation that is mature enough to allow information (content, data, information, insight...) to flow. Such organisations tend to have less gateways and silos that 'contain' information. Their data solutions, archiving, content processes etc are geared towards access and flow not containment.
And this maturity has nothing to do with size. Some organisations can be wonderfully information pliant ( I mean pliant and not compliant). Others have rigid structures, often masquerading as governance or 'the way we do things round here' that make it very hard to share, change or create information. It's all there but effectively unuseable - like a library full of books with the pages superglued together.
Anne
I joined the string at this point...
Elena: "I think that's a really good point, Seamus. I wish more companies would see it more clearly. And I agree that I was generalizing. I only have direct knowledge of research on the business needs of mid-market CIOs. I couldn't make the same claim for large enterprise."
Seamus: "My point being that when information flows freely across business processes (HR, IT, Procurement, Finance and the supply chain) companies become more effective and more efficient."
1 is the systems and processes that allow information to flow across and around organisations. A great deal can be accomplished just by having an organisation that is keen to see data, information (and ultimately, knowledge) shared and utilised. But a single data solution, or data solutions that talk to each other automatically; robust archiving and identifiable content processes are a critical facilitators.
2 but underpinning it all is an organisation that is mature enough to allow information (content, data, information, insight...) to flow. Such organisations tend to have less gateways and silos that 'contain' information. Their data solutions, archiving, content processes etc are geared towards access and flow not containment.
And this maturity has nothing to do with size. Some organisations can be wonderfully information pliant ( I mean pliant and not compliant). Others have rigid structures, often masquerading as governance or 'the way we do things round here' that make it very hard to share, change or create information. It's all there but effectively unuseable - like a library full of books with the pages superglued together.
Anne
I joined the string at this point...
Elena: "I think that's a really good point, Seamus. I wish more companies would see it more clearly. And I agree that I was generalizing. I only have direct knowledge of research on the business needs of mid-market CIOs. I couldn't make the same claim for large enterprise."
Seamus: "My point being that when information flows freely across business processes (HR, IT, Procurement, Finance and the supply chain) companies become more effective and more efficient."
--
Anne
Caborn, Director
CDA digital communications consultancy
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