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Evangelism is WAR

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Lee Wei Shun

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Jun 17, 2003, 11:32:19 PM6/17/03
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Hmm,

Found on Slastdot:

http://slashdot.org/articles/03/06/17/188255.shtml?tid=109&tid=187

Original Article Here:

http://www.plamondon.net/james/02_plamondon.htm


Seems to confirm motives here, even as explained by Rex.

Like these quotes:

"Mission

The mission of Technical Evangelism at Microsoft is:

To accelerate the creation of a critical mass of leveraged support for a
platform until it gains unstoppable momentum."


i.e. leveraging the Fortune 500 CEOs, is a good example, as well as
delopers.


"An unconscious decision is ideal, from the platform vendor's perspective.
When ISVs support a Microsoft platform without even realizing that they
have made a decision, and rejected any alternatives, then we have truly won
that platform battle."


"Software Developers

Software developers write code, and therefore must choose to support some
platforms but not others. Their platform decisions have tremendous
leverage over customers. If a sufficiently-leveraged minority of developers
chooses to support only Windows (or Microsoft's other platforms), then
Microsoft wins, even if that would not have been the first choice of a
majority of the developers' customers. Microsoft's thorough understanding
of the centrality of software developers in winning platform battles was,
for many years, its greatest advantage.
"

Which is why the results of the developer survey a few weeks back saying
that developers were switching to Linux was so important.

Cheers,
WS

--
Change to leews to mail. Linux user #61399
The beginning of the
end

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