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Bing: Not Really Gaining on Google

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nessuno

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Jul 3, 2009, 3:09:05 AM7/3/09
to
<Quote>
Microsoft's new search engine has made some gains, but not nearly as
dramatic as the buzz might indicate, PC World reports, citing new
research...

While Bing has, according to certain data, minimally increased
Microsoft's search market share, Google's position has not
significantly shifted.

All the buzz comes from a new search market analysis by Web stats
company StatCounter. Bing, the researchers say, secured 8.23 percent
of all U.S.-based searches for the month of June. (Bing officially
launched on June 3.) The previous month, StatCounter shows Microsoft
sitting at 7.81 percent of U.S. searches. That amounts to a month-to-
month increase of just under half a percentage point following Bing s
debut.

Google, during that same time span, dropped from 78.72 percent to
78.48 of U.S. searches—a decrease of 0.24 percent, according to
StatCounter's data. Looking back to April, the difference becomes
slightly less apt to be obliterated by a sneeze: Google's two-month
drop amounts to 0.59 percent, while Microsoft's April-to-June gain
comes out to 1.02 percent....

In the end, it's simply too soon to call the race; the amounts of
change just haven't been significant so far. Bing is far from being
out of the running, but it also has yet to complete any awe-inspiring
laps.
</Quote>

http://www.businessweek.com/technology/content/jul2009/tc2009072_666843.htm?chan=technology_technology+index+page_top+stories

RonB

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Jul 3, 2009, 4:04:45 AM7/3/09
to
nessuno wrote:
> <Quote>
> Microsoft's new search engine has made some gains, but not nearly as
> dramatic as the buzz might indicate, PC World reports, citing new
> research...
>
> While Bing has, according to certain data, minimally increased
> Microsoft's search market share, Google's position has not
> significantly shifted.
>
> All the buzz comes from a new search market analysis by Web stats
> company StatCounter. Bing, the researchers say, secured 8.23 percent
> of all U.S.-based searches for the month of June. (Bing officially
> launched on June 3.) The previous month, StatCounter shows Microsoft
> sitting at 7.81 percent of U.S. searches. That amounts to a month-to-
> month increase of just under half a percentage point following Bing s
> debut.
>
> Google, during that same time span, dropped from 78.72 percent to
> 78.48 of U.S. searches�a decrease of 0.24 percent, according to

> StatCounter's data. Looking back to April, the difference becomes
> slightly less apt to be obliterated by a sneeze: Google's two-month
> drop amounts to 0.59 percent, while Microsoft's April-to-June gain
> comes out to 1.02 percent....
>
> In the end, it's simply too soon to call the race; the amounts of
> change just haven't been significant so far. Bing is far from being
> out of the running, but it also has yet to complete any awe-inspiring
> laps.
> </Quote>
>
> http://www.businessweek.com/technology/content/jul2009/tc2009072_666843.htm?chan=technology_technology+index+page_top+stories

But, considering how much money Microsoft put into promoting Bing -- and
how much they're still putting into it -- this has got to be more than a
little disappointing to them.

--
RonB
"There's a story there...somewhere"

nessuno

unread,
Jul 3, 2009, 4:15:13 AM7/3/09
to
On 3 Lug, 08:04, RonB <ronb02NOS...@gmail.com> wrote:
> nessuno wrote:
> > <Quote>
> > Microsoft's new search engine has made some gains, but not nearly as
> > dramatic as the buzz might indicate, PC World reports, citing new
> > research...
>
> > While Bing has, according to certain data, minimally increased
> > Microsoft's search market share, Google's position has not
> > significantly shifted.
>
> > All the buzz comes from a new search market analysis by Web stats
> > company StatCounter. Bing, the researchers say, secured 8.23 percent
> > of all U.S.-based searches for the month of June. (Bing officially
> > launched on June 3.) The previous month, StatCounter shows Microsoft
> > sitting at 7.81 percent of U.S. searches. That amounts to a month-to-
> > month increase of just under half a percentage point following Bing s
> > debut.
>
> > Google, during that same time span, dropped from 78.72 percent to
> > 78.48 of U.S. searches—a decrease of 0.24 percent, according to

> > StatCounter's data. Looking back to April, the difference becomes
> > slightly less apt to be obliterated by a sneeze: Google's two-month
> > drop amounts to 0.59 percent, while Microsoft's April-to-June gain
> > comes out to 1.02 percent....
>
> > In the end, it's simply too soon to call the race; the amounts of
> > change just haven't been significant so far. Bing is far from being
> > out of the running, but it also has yet to complete any awe-inspiring
> > laps.
> > </Quote>
>
> >http://www.businessweek.com/technology/content/jul2009/tc2009072_6668...

>
> But, considering how much money Microsoft put into promoting Bing -- and
> how much they're still putting into it -- this has got to be more than a
> little disappointing to them.
>
> --
> RonB
> "There's a story there...somewhere"


Ballmer says he's willing to put 10% of Microsoft income into Bing in
the next five years. I'll bet that even Microsoft can't buy its way
out of this hole.

Chris Ahlstrom

unread,
Jul 3, 2009, 9:38:40 AM7/3/09
to
After takin' a swig o' grog, RonB belched out
this bit o' wisdom:

> nessuno wrote:
>> <Quote>
>> Microsoft's new search engine has made some gains, but not nearly as
>> dramatic as the buzz might indicate, PC World reports, citing new
>> research...

>> </Quote>
>>
>> http://www.businessweek.com/technology/content/jul2009/tc2009072_666843.htm?chan=technology_technology+index+page_top+stories
>
> But, considering how much money Microsoft put into promoting Bing -- and
> how much they're still putting into it -- this has got to be more than a
> little disappointing to them.

I don't recall having seen Google advertise on teevee... but Bing has.

By the way, WTF does Microsoft mean by a "decision engine"?

--
Q: Heard about the <ethnic> who couldn't spell?
A: He spent the night in a warehouse.

Hans Lister

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Jul 3, 2009, 12:18:32 PM7/3/09
to
On Fri, 3 Jul 2009 00:09:05 -0700 (PDT), nessuno wrote:

> <Quote>
> Microsoft's new search engine has made some gains, but not nearly as
> dramatic as the buzz might indicate, PC World reports, citing new

Why does this worry you so much?

Sinister Midget

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Jul 3, 2009, 12:20:28 PM7/3/09
to
On 2009-07-03, RonB <ronb02...@gmail.com> claimed:
> nessuno wrote:

>> http://www.businessweek.com/technology/content/jul2009/tc2009072_666843.htm?chan=technology_technology+index+page_top+stories
>
> But, considering how much money Microsoft put into promoting Bing -- and
> how much they're still putting into it -- this has got to be more than a
> little disappointing to them.

They should be accustomed to it. In fact, maybe that's exactly the way
they like things to work. How else to explain their seeming love for
throwing good money after bad when it becomes obvious they're not going
to make anything on the latest gold-plated turd?

--
You will experience a strong urge to do good. But it will pass.

Sinister Midget

unread,
Jul 3, 2009, 12:22:20 PM7/3/09
to
On 2009-07-03, Chris Ahlstrom <ahls...@launchmodem.com> claimed:

> By the way, WTF does Microsoft mean by a "decision engine"?

Another buzzphrase to make things seem like they came up with a new
idea.

New idea? Microsnot? *SPLORF*

--
25.80697580112788: The square root of the Beast

RonB

unread,
Jul 3, 2009, 1:32:07 PM7/3/09
to
Chris Ahlstrom wrote:
> After takin' a swig o' grog, RonB belched out
> this bit o' wisdom:
>
>> nessuno wrote:
>>> <Quote>
>>> Microsoft's new search engine has made some gains, but not nearly as
>>> dramatic as the buzz might indicate, PC World reports, citing new
>>> research...
>>> </Quote>
>>>
>>> http://www.businessweek.com/technology/content/jul2009/tc2009072_666843.htm?chan=technology_technology+index+page_top+stories
>> But, considering how much money Microsoft put into promoting Bing -- and
>> how much they're still putting into it -- this has got to be more than a
>> little disappointing to them.
>
> I don't recall having seen Google advertise on teevee... but Bing has.
>
> By the way, WTF does Microsoft mean by a "decision engine"?

I haven't any idea. Just a futile attempt to avoid the fact that Bing is
a second class *search* engine, I suppose.

RonB

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Jul 3, 2009, 1:33:43 PM7/3/09
to

That's been Microsoft's MO for some time now. Flash over substance.
"Isn't Vista purty? -- Yeah, it don't work worth a fig, but it sure is
purty, ain't it?"

Hans Lister

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Jul 3, 2009, 1:48:02 PM7/3/09
to

Sounds more like Ubuntu....
Spinning cubes and flipping desktops but still releasing a
system that many, any people are finding unstable.

ZnU

unread,
Jul 4, 2009, 2:13:22 AM7/4/09
to
In article
<98a5189c-24b3-4900...@h11g2000yqb.googlegroups.com>,
nessuno <nessu...@gmail.com> wrote:

10% of income? What would that even do? There's no obvious way to make
headway against Google merely by throwing money at the problem. Maybe a
huge marketing campaign might get them something... but when your
competitor's brand name has become a verb synonymous with an activity
your target users perform a dozen or more times a day... well, that's
brand recognition that's hard to match.

--
"The game of professional investment is intolerably boring and over-exacting to
anyone who is entirely exempt from the gambling instinct; whilst he who has it
must pay to this propensity the appropriate toll." -- John Maynard Keynes

Homer

unread,
Jul 6, 2009, 6:30:03 PM7/6/09
to
Verily I say unto thee, that Chris Ahlstrom spake thusly:

> By the way, WTF does Microsoft mean by a "decision engine"?

According to the Vole:

[quote]
Bing is specifically designed to build on the benefits of today’s search
engines but begins to move beyond this experience with a new approach to
user experience and intuitive tools to help customers make better
decisions, focusing initially on four key vertical areas: making a
purchase decision, planning a trip, researching a health condition or
finding a local business.
[/quote]

http://www.microsoft.com/presspass/press/2009/may09/05-28NewSearchPR.mspx

OK, so under what circumstances would one need "vertical" access to
information about "making a purchase decision", "planning a trip",
"researching a health condition", and "finding a local business"?

Hmm.

Got it.

You need to buy a "get well soon" gift for one of Ballmer's victims, but
you're not sure what's appropriate for a "rectal prolapse", you need to
find a gift shop, and you don't know how to get to the hospital.

IOW it's like Google.

But "vertical".

B
I
N
G
!

http://www.uniquemedicaltoys.com/I_instruments_Speculums_01.htm

Handy.

--
K.
http://slated.org

.----
| "The shepherd drives the wolf from the sheep's throat, for which
| the sheep thanks the shepherd as his liberator, while the wolf
| denounces him for the same act, as the destroyer of liberty.
| Plainly the sheep and the wolf are not agreed upon a definition of
| the word liberty; and precisely the same difference prevails today
| among human creatures." ~ Abraham Lincoln
`----

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