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HP's Bizare pricing for Postscript printer memory.

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Dave

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Jan 11, 2006, 11:32:13 AM1/11/06
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I bought an HP 1320nw Postscript printer. The basic model
(not-networked) is £199 (UK pounds), which has only 16 MB of RAM.

http://h10010.www1.hp.com/wwpc/uk/en/ho/WF06b/5043-5343-5347-5347-5411-8734145-11796813.html

But to add another 128 MB of RAM, it costs another £680

http://h10010.www1.hp.com/wwpc/uk/en/ho/WF06c/A1-1059235-1062435-1062435-1062885-1062885-4667587.html

That's £5440 per GB or $9646 / GB.

I got 128 MB from Crucial for my printer for £29.99

http://www.crucial.com/uk/store/MPartspecs.Asp?mtbpoid=6639C145A5CA7304&WSMD=LaserJet+1320+Series&WSPN=CT421849

Am I missing something? With the cost of RAM today, it would seem almost
as cheap to put the memory on the board (no socket), as 128 MB must cost
next to noting as chips. HP would save the cost of a the socket.

Surely, nobody in their right mind buys a low-end postscript pritner and
sends more than 3x the orignal cost of the printer on memory.

Is there *any* justification for selling 128 MB of RAM in a printer for
over £600 ??

--
Dave K

http://www.southminster-branch-line.org.uk/

Please note my email address changes periodically to avoid spam.
It is always of the form: month-year@domain. Hitting reply will work
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John Reiser

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Jan 11, 2006, 12:01:38 PM1/11/06
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> Am I missing something? With the cost of RAM today, it would seem almost
> as cheap to put the memory on the board (no socket), as 128 MB must cost
> next to noting as chips. HP would save the cost of a the socket.

The socket costs HP $0.20 (twenty cents), the RAM costs $5 (five dollars)
as a SIMM, but _more_ (and more board space) as individual RAM chips.

> Is there *any* justification for selling 128 MB of RAM in a printer for
> over £600 ??

Maximizing _expected_ profit after all costs (parts, part vendor admin,
assembly, marketing, sales, ...) and all cross-elasticities.

--

Aandi Inston

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Jan 11, 2006, 12:30:52 PM1/11/06
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Dave
<INVALID-see-signature...@southminster-branch-line.org.uk>
wrote:

>I bought an HP 1320nw Postscript printer. The basic model
>(not-networked) is £199 (UK pounds), which has only 16 MB of RAM

>But to add another 128 MB of RAM, it costs another £680.

Not so much bizarre as optimistic.
I suspect many companies WILL buy the HP stuff because they have a
policy of buying only the recommended parts.
This looks very like an accessory that never had its price adjusted
downwards because it was selling just fine.
----------------------------------------
Aandi Inston qu...@dial.pipex.com http://www.quite.com
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