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Famgro Farms
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jon_banquer
Apr 5, 2013, 7:42:26 PM4/5/13
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http://famgro.com/newsite/history/
"No stranger to innovation, Steve Fambro feels at home doing what
others say can’t be done. His last company, Aptera Motors, developed
one of the most energy-efficient cars in the world. When Steve left
Aptera, he found himself waiting in line at his local health food
store when he realized his next career move:
As avid foodies who most enjoy dishes that incorporate the delicate
textures and vibrant flavors of raw, premium produce, my wife and I
were never satisfied with the quality of organic food we found in
local stores and farmer’s markets. The taste and presentation just
paled in comparison to the produce we grow at home. When store
purchased, our favorites such as kale had to be treated first, and
could certainly never be used in a salad without being tenderized. Of
course, even at fine restaurants, there’s always a concern of
contaminants when eating field-grown produce raw, and traditional
farming techniques are less and less sustainable, which is important
in our eco-conscious family. From a business, engineering and eco
perspective, I was curious as to how there might be a better approach
to sustainable agriculture—one that would match (or even improve-
upon!) the superior quality and taste of high-end products but grown
“perfectly pure” (better-than-organic)—free of pesticides, herbicides
and field contaminants. I had found my next project.
I studied everything I could about organic farming and began to see
that there were very pressing issues with land and water usage, and
that many organic farms relied on friends, family and unpaid
volunteers for the grueling labor. I didn’t think these practices were
sustainable from either a business or environmental perspective, and I
saw opportunities where much needed innovation could occur,
particularly in terms of labor and the means by which crops could be
grown in three dimensions. From there, I set out to develop a farm
that would be as efficient and sustainable as possible as physics
would allow, using only a fraction of the water needed for a
traditional crop in a field, a fraction of the labor and just a tiny
fraction of the land of traditional farming. The result is that our
farms use just 3% of the water of traditional farming and about
1/1000th of the land.
Backed by a team that’s equally passionate about produce and
sustainability, we’ve developed an eco-friendly farm that not only
results in premium and perfectly pure produce, but with a method that
can be used to introduce healthy, all-natural produce to any
population in the world. The Famgro Farms can be built in any
landscape, any economy, regardless of the environmental challenges
faced by local populations.
We’ve built Famgro Farms from the ground-up based on something really
unique, yet so simple – our farms efficiently feed fresh, pure
(better-than-organic!) local produce to anyone, anywhere in the world.
First we’re starting in our hometown of Carlsbad, CA. Our premium
produce is now available through fine restaurants and distributors all
around San Diego. With Famgro Farms, you can see and taste the
difference in our products including our Sweet Kale – fresh, vibrant
flavors backed by pure, better-than-organic agriculture that can be
applied to any environment!"
"No stranger to innovation, Steve Fambro feels at home doing what
others say can’t be done. His last company, Aptera Motors, developed
one of the most energy-efficient cars in the world. When Steve left
Aptera, he found himself waiting in line at his local health food
store when he realized his next career move:
As avid foodies who most enjoy dishes that incorporate the delicate
textures and vibrant flavors of raw, premium produce, my wife and I
were never satisfied with the quality of organic food we found in
local stores and farmer’s markets. The taste and presentation just
paled in comparison to the produce we grow at home. When store
purchased, our favorites such as kale had to be treated first, and
could certainly never be used in a salad without being tenderized. Of
course, even at fine restaurants, there’s always a concern of
contaminants when eating field-grown produce raw, and traditional
farming techniques are less and less sustainable, which is important
in our eco-conscious family. From a business, engineering and eco
perspective, I was curious as to how there might be a better approach
to sustainable agriculture—one that would match (or even improve-
upon!) the superior quality and taste of high-end products but grown
“perfectly pure” (better-than-organic)—free of pesticides, herbicides
and field contaminants. I had found my next project.
I studied everything I could about organic farming and began to see
that there were very pressing issues with land and water usage, and
that many organic farms relied on friends, family and unpaid
volunteers for the grueling labor. I didn’t think these practices were
sustainable from either a business or environmental perspective, and I
saw opportunities where much needed innovation could occur,
particularly in terms of labor and the means by which crops could be
grown in three dimensions. From there, I set out to develop a farm
that would be as efficient and sustainable as possible as physics
would allow, using only a fraction of the water needed for a
traditional crop in a field, a fraction of the labor and just a tiny
fraction of the land of traditional farming. The result is that our
farms use just 3% of the water of traditional farming and about
1/1000th of the land.
Backed by a team that’s equally passionate about produce and
sustainability, we’ve developed an eco-friendly farm that not only
results in premium and perfectly pure produce, but with a method that
can be used to introduce healthy, all-natural produce to any
population in the world. The Famgro Farms can be built in any
landscape, any economy, regardless of the environmental challenges
faced by local populations.
We’ve built Famgro Farms from the ground-up based on something really
unique, yet so simple – our farms efficiently feed fresh, pure
(better-than-organic!) local produce to anyone, anywhere in the world.
First we’re starting in our hometown of Carlsbad, CA. Our premium
produce is now available through fine restaurants and distributors all
around San Diego. With Famgro Farms, you can see and taste the
difference in our products including our Sweet Kale – fresh, vibrant
flavors backed by pure, better-than-organic agriculture that can be
applied to any environment!"
A Moose in Love
Apr 6, 2013, 6:40:37 AM4/6/13
to
On Apr 5, 7:42 pm, jon_banquer <jonbanq...@yahoo.com> wrote:
> http://famgro.com/newsite/history/
>
I wonder what their technology is exactly. Do you think that they
have some type of hydroponic setup? Maybe that's not necessary in
Carlsbad CA.
> http://famgro.com/newsite/history/
>
I wonder what their technology is exactly. Do you think that they
have some type of hydroponic setup? Maybe that's not necessary in
Carlsbad CA.
jon_banquer
Apr 6, 2013, 11:22:39 AM4/6/13
to
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