>Rethink the Cool + the Shoe
>phil knight had a dream. he'd sell shoes. he'd sell dreams.
>he'd get rich. he'd use sweatshops if he had to.
>then along came a new shoe. plain. simple. cheap. fair.
>designed for only one thing: kicking phil's ass.
>the unswoosher
>$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
>For years, Nike was the undisputed champion of logo culture,
>its swoosh an instant symbol of global cool.
>Today, Phil Knight's Nike is a fading empire, badly hurt by
>years of "brand damage" as activists and culture jammers
>fought back against mindfuck marketing and dirty sweatshop labor.
>Now a final challenge. We take on Phil at his own game - and win.
>We turn the shoes we wear into a counterbranding game. The swoosh
>versus the anti-swoosh. Which side are you on?
>Adbusters has been doing R&D for more than a year, and guess what?
>Making a shoe - a good shoe - isn't exactly rocket science.
>With a network of supporters, we're getting ready to launch the
>blackSpot sneaker, the world's first grassroots anti-brand.
>You can help launch the blackSpot revolution.
>THE BIG QUESTION:
> Is it possible to take Phil Knight's billion-dollar
> marketing momentum and, in a quick judo-like move, slap
> him onto the mat with the power of his own PR thrust?
>OUR KICK-ASS MARKETING STRATEGY >> http://blackspotsneaker.org
>$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
>buy it............................preord...@blackspotsneaker.org
>sell it...........................wholes...@blackspotsneaker.org
>invest in it......................invest...@blackspotsneaker.org
>support it........................donati...@blackspotsneaker.org
>join the jam........................jamm...@blackspotsneaker.org
> Make a straight donation... it's a worthy cause
> with the potential to set an historic precedent
> that could be repeated in other industries and
> usher in more grass roots version of capitalism
> in which megacorps do not control every area of
> our children's lives.
>https://www.groundspring.org/donate/index.cfm?ID=2217-0%7C742-0
>$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
Then others may ask why is the word Jews used here. Well the fact is
ordinary Jews take pride in the fact that they are the most powerful
people in the world and they can get from anyone what they want and the
way they want. What it means it they are not unhappy about all these
authrocities their other brothers have committed against humanity, it is
okay by them. And that is why you don?t hear a word from any of these
people about Jews doing all this to anyone at all. IT will always be
someone else who will be discussed.
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