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Re: Tuesday 5/18/10 ratings

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Rob Jensen

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May 19, 2010, 4:12:25 PM5/19/10
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On Wed, 19 May 2010 12:46:39 -0500, "windowwasher"
<win...@nowhere.com> wrote:

>V lost 40% of Lost's eye's and dropped a million in their own second half
>hour and that was one of their better episodes.

V was up almost 500K versus last week:

LAST WEEK: 5.98 million viewers (#2) and 2.4/ 6 (#3)among adults
18-49. And via Berman: Retention out of the 9:30 p.m. portion of
Lost (Viewers: 9.77 million; A18-49: 4.0/10) was 61 percent in total
viewers and 60 percent in the demo.

THIS WEEK: Viewers: 6.36 million (#3), A18-49: 2.5/ 7 (#2). Lost's
ratings were similarly up about 700K total (10.58 million/4.0 a18-49)
versus last week. (9:30 hour of Lost was 10.21 million this week.)

Lost's ratings were up, V's ratings were up. Similar increases in
total viewers, with V retaining the same percentage of Lost's viewers
versus last week. Also, V is on a creative roll versus the hiccup of
the first 2 episodes after they came back from the winter hiatus.

In other words, V's ratings are stable -- in ABC's worst non-Friday
timeslot. IMO, it deserved Honorable Mention status, NOT Loser
status.

-- Rob

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