Pricey toys are going the way of dinosaurs
syottla
Kota, a $300 robotic triceratops toy released last year by
Hasbro Inc., is facing extinction. Replacing the loveable
dinosaur are several smaller, less-expensive toys --
including a new robotic "Hatchling" that sells for $15.
Behind this toy-shelf evolution: thrifty parents.
Despite conventional wisdom that parents would continue to
splurge on children during the recession, families appear
to be making big cuts on toy purchases this year as they
balance the household budget. And beyond financial reasons,
some parents are shunning pricey playthings on principle.
Fancy gifts are seen by some as a symptom of excessive
spending -- a bad lesson to children during an economic
downturn...
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