Papa John’s International Inc. will no longer be the official
pizza of the National Football League, the pizza chain and the
league said Tuesday.
“While the NFL remains an important channel for us, we have
determined that there are better ways to reach and activate this
audience,” Papa John’s Chief Executive Steve Ritchie said on a
conference call. Instead, the company will shift its marketing
from the broader NFL sponsorship to partnerships with 22 NFL
teams and on its relationships with league players and
personalities,...
https://www.wsj.com/articles/papa-johns-is-no-longer-the-nfls-
official-pizza-1519776546