Pantyhose designed for men
Mic...@my-dejanews.com
for men. Read on:
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Men's Pantyhose Survey
From: GLS Hosiery, Ohio, USA
From browsing the Web, we have determined that there is a significant
population of men who like to wear (or would someday like to wear) sheer
nylon pantyhose, opaque tights, and knee-highs, but would like to see these
items designed for men and marketed to men.
In other words, they want wearing these garments by men to become a unisex
fashion trend that is accepted by the public, like earrings, bracelets, and
necklaces, for example, which are no longer exclusively feminine. Although at
least two companies have recently announced a line of cotton pantyhose for
men, we believe there is a major market segment of men who prefer the fit and
feel of fine nylon or nylon with spandex.
We intend to fill this market need! Our company, in the hosiery business
since 1920 as a wholesale supplier, is intent on providing these types of
legwear not currently available to men, in styles, sizes, colors, and fabrics
that would appeal to male customers. Our promotional efforts--website,
catalog, and packaging--must also appeal to males.
We have created this survey to learn more about the prospective market, so
that our firm can design products that will be right for men. Please take a
few minutes to answer the following questions and add any comments that you
would like. Your input will be very helpful.
Your response will also insure that you will be kept on our mailing list, so
that when we are
ready to do business, you will be notified and can check out our company's web
page,
which is currently under construction. Your response will be kept strictly
confidential and
will be used only for the purpose of this market study.
Feel free to distribute this survey to others you know who would be
interested. If you are female, please show this survey to your spouse or male
friend(s), or fill it out as well as you can.
Copy the survey questions into your e-mail response (i.e., include the text of
the message in
your reply), place an “x” in each appropriate space, and answer the open-ended
questions.
Then e-mail the survey back to G...@msmisp.com.
If you would prefer to return it by mail rather than e-mail, please send a
printout of this form,
filled out, to: GLS Survey, Box 193, Granville, Ohio 43023 USA.
Thank you.
Steve Katz GLS Hosiery
G...@msmisp.com _________________________________________________ Survey
Questions
What country do you live in? __________________
If you prefer we use a different e-mail address, please give it.
______________________________
What is your sex? ___Male ___Female
Are you interested in wearing pantyhose or tights which are designed for men
and marketed to men?
__Yes __No
Are you interested in wearing light weight knee-highs which are designed for
men and marketed to men?
__Yes __No
In our marketing of these hosiery products to a male audience, we are
concerned about using certain words because of their strictly feminine usage.
How do you feel about these words?
Pantyhose __ok __no, use __________________ instead
Tights __ok __no, use __________________ instead
Knee-highs __ok __no, use __________________ instead
How often do you currently wear pantyhose (check one)?
__Never
__Occasionally
__Frequently
__All the time
If you wear pantyhose, what style, brand, size, and colors do you prefer?
If you wear pantyhose, what are your major complaints about the available
products or how
you obtain them?
The following questions pertain to our proposed line of PANTYHOSE FOR MEN.
Check all responses that apply unless indicated otherwise.
Which fabric types would be of interest to you?
__Nylon
__Nylon with some spandex (light support hose)
__Nylon with much spandex (heavy support hose)
__Other ________________
Which fabric weights would be of interest to you?
__Sheer (10-20 denier)
__Light opaque (30-40 denier)
__Heavy opaque (70 denier)
Rank the following colors in order of interest to you
(1 most interest).
__Nude (sheer)
__Black
__Brown
__Navy
__Gray
__Tan
__Other ___________________
What textures would be of interest to you?
__Plain
__Patterned (ribbed, cabled, diamonds, stripes, etc.)
__Other ____________________
Which would be of interest?
__Control top
__No control top
__Don’t know
Would you wear these hose with shorts? __Yes __No
If yes, how/where?
__Only in private, alone
__Around the house
__To work
__In sparsely populated public places
__In highly populated public places
__Everywhere
__Other___________
Would you wear these hose with trousers?
__Yes __No
If yes, how/where?
__Only in private, alone
__Around the house
__To work
__In sparsely populated public places
__In highly populated public places
__Everywhere
__Other___________
What other garments might you wear these hose with?
__Exercise or fitness clothes
__Pajamas
__Bathrobe
__Loungewear
__Caftan
__Nightshirt
__Nightgown
__Kilt
__Skirt
__Dress
__Skorts
__Swimwear
__No outer garments
__Other ______________________
In what seasons would you wear these hose?
__Winter __Spring __Summer __Fall
At what times of day would you wear them?
__Before work
__To work
__After work
__I'm retired and don't work
__To bed
__Anytime
__Other_____________
What would be your reasons for wearing them?
__Fashion and appearance
__Feel and sensuality
__Support
__Warmth
__Fetish and sexual arousal
__Other______________
What level of dressiness would you expect to wear with these hose?
__Work clothes (state what kind of work and what kind of clothes)
_______________________________________
__Sports
__Casual
__Business casual
__Business formal
__Dress Formal
__Other _________________
What is your height?_______
What is your weight?__________
Would you prefer a fly opening in front?
__Yes __No __Don't care
What is your skin color/complexion?
__Pale __Dark __Very dark
How hairy are your legs compared to other men?
__Very hairy
__Average
__Very hairless (skip next two questions)
If you legs grow hair, do you shave them?
__Always __Frequently __Seldom __Never
If never, and you have hairy legs, would you consider shaving your legs in the
future, to
make hose stay up better, because the hose would feel better, or to make sheer
hose look
better?
__Yes __No __Don't know
How would you wear pantyhose for men?
__With underpants (what kind?_______________)
__Without underpants
__Either way
__Don't know
These last questions are about other marketing concerns:
What other kinds of nylon hosiery and undergarments for men would you like to
see us
offer?
__Knee high (over the calf)
__Ankle high
__Thigh high
__Foot covers
__Leotards
__Nylon briefs
__Other _______________
How would you prefer to purchase our hosiery?
__By the Internet
__By phone
__By fax
__By mail
__In stores
__Other________________
Besides our future web page, how important to you is a printed catalog?
__Very
__Moderately
__Don't care
__Please, not another catalog
For a good fitting, high quality pair of full length hose, what price would
you expect to pay
(in U.S. dollars)? __________
Assuming our hosiery fits well, you like them, and you find them affordable,
approximately how many pair would you expect to purchase per year? (The
average person in the U.S.
buys 18.5 pairs of hose per year.)_________
What percentage of men in your country do you think currently wears nylon
pantyhose, at
least once in a while?________
What percentage of men in your country do you think currently wears women's
nylon
knee-highs, at least once in a while?_____
Other comments:
[END. Thank you for your time.]
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