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If the Time Traveler independent music store of Cuyahoga Falls be joinin' FZ in hebben...

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Hoodoo

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Dec 26, 2009, 3:11:46 PM12/26/09
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Final note nears for music store

Time Traveler in Falls to start liquidation sale Jan. 2

By Rich Heldenfels
Beacon Journal popular culture writer
Thursday, Dec 24, 2009
http://www.ohio.com/entertainment/80045137.html

[Five image photo gallery regarding article]
http://www.ohio.com/multimedia/photo_galleries/viewer?galID=80036447&storyID=80045137


Time Traveler, the independent music store in Cuyahoga Falls, will be
closing in 2010.

Scott Shepard, owner of the retailer on State Road, said he will begin a
liquidation sale on Jan. 2 with 20 percent off everything in its
considerable stock � which earlier this year included 70,000 CDs and
5,000 DVDs as well as countless vinyl records in racks and stacks around
the store.

The sale could take three months, and Shepard will still accept special
orders for items (provided they are paid for in advance). But there
won't be any adding to the stock, and when most items are gone, the
store will close.

Time Traveler may then reopen in a smaller shop with a location better
than the current one in an older shopping strip.

But such a reopening is not definite. Shepard just knows that he cannot
go on with a huge unsold inventory (''my downfall,'' he said) and days
when customers can be counted on the fingers of one hand.

A new, smaller Time Traveler would be more of a specialty shop, since
that has been the store's bread and butter since its opening in 1991. As
Beacon Journal pop-music writer Malcolm X Abram once said, it ''has been
dependably feeding the area's hard-core music geeks . . . [who] know if
that Brazilian import of Captain Beefheart's Trout Mask Replica on
purple vinyl they've been coveting is available, Time Traveler can get it.''

But while Shepard has said the collecting audience remains loyal, the
more general consumer has gravitated toward music downloads � wanting
the song but not the package.

Over the summer, with the possibility of closing in the air, the store
held a major inventory-reduction sale. Business picked up for a bit, but
then fell back in the doldrums.

Aside from a few days this week, Shepard said that the holiday-shopping
business ''has been pathetic.''


--
"Think with your dipstick, Jimmy."


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