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Davémon

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Feb 9, 2006, 7:13:21 AM2/9/06
to
hiya. I'm working on 3 different logo designs (for the same project), would
like your feedback - which is your favourite (and why!), anything to watch
out for in terms of taking them to production etc. etc.

http://www.nightsoil.co.uk/toy/

TIA

--

Davémon
http://www.nightsoil.co.uk/

Connie Pierce

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Feb 9, 2006, 10:17:56 AM2/9/06
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In article <1fg3c9fhdlcr4$.1mae64g5pbv8m$.d...@40tude.net>, Davémon
<"davémon"@nospam.com> wrote:

> http://www.nightsoil.co.uk/toy/

Personally, I *LOVE* logo 2. It stands out, will look just as good when
reduced for collateral pieces (number one and three won't - the mouse,
I would think, would be unrecognizable and the lettering on three would
be two small and hard to read with the colors and size). Too, it seems
to be the trend nowadays . . .

Really, I LOVE logo two (not stupid enough to say "*number* two LOL) .
. . super, great job, Davémon!!

Cheers!
Connie

--
C Pierce
Creative Veritas
principal/designer
http://www.creativeveritas.com
*(Coming 2-1-2006)*
850 532 0835

Matt Silberstein

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Feb 9, 2006, 1:24:58 PM2/9/06
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On Thu, 9 Feb 2006 12:13:21 +0000, in alt.design.graphics , Davémon
<"davémon"@nospam.com> in
<1fg3c9fhdlcr4$.1mae64g5pbv8m$.d...@40tude.net> wrote:

>hiya. I'm working on 3 different logo designs (for the same project), would
>like your feedback - which is your favourite (and why!), anything to watch
>out for in terms of taking them to production etc. etc.
>
>http://www.nightsoil.co.uk/toy/
>
>TIA

I don't like the middle one at all. It seems pointless. The first is
fine if you plan on using the elephant and mouse as icons elsewhere.
Same for the last one if you use the blocks elsewhere. I think the
colors are too muted, but I don't know the current fad regarding
colors for children.


--
Matt Silberstein

Do something today about the Darfur Genocide

http://www.beawitness.org
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Phil Scott

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Feb 9, 2006, 2:08:01 PM2/9/06
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"Davémon" <"davémon"@nospam.com> wrote in message
news:1fg3c9fhdlcr4$.1mae64g5pbv8m$.dlg@40tude.net...

> hiya. I'm working on 3 different logo designs (for the same
> project), would
> like your feedback - which is your favourite (and why!),
> anything to watch
> out for in terms of taking them to production etc. etc.
>
> http://www.nightsoil.co.uk/toy/
>
> TIA

#1 looks like it could be for a landscape supply nursery..
but is not bad art. 2 is bad art 3 fits the bill,
but is a little short on imagination... I would do 20
different versions of 3, until you get something with impact
it would be morphed considerably... then Id survey it on the
street with mothers and children to get the one that gets rave
reviews... good reviews are not nearly good enough, It needs
to get an emotional response.


Phil Scott
>
> --
>
> Davémon
> http://www.nightsoil.co.uk/


Message has been deleted
Message has been deleted

Connie Pierce

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Feb 9, 2006, 3:31:31 PM2/9/06
to
In article <C011006B.483A8%inezhsmit...@earthlink.net>, iehsmith
<inezhsmit...@earthlink.net> wrote:

> :) That's the one I like the least. It's says nothing to me. "t n"... tits
> and nasty? N shape doesn't really look like a though bubble. Decayed type
> probably doesn't fit purpose. I generally never use connective script as a
> single letter. But most of all, it just doesn't say anything. I would have
> to have the concept explained to me.
>
> They're all artful though:)
>
> inez

Yeah, number two (there, I said it) would need a tag line to explain
the "T" and "N" - but overall, it stands out and I *KNOW* it would
appeal to my kids and other kids their age (11 & 8). My 11 yo would be
too embarassed to go into a store with the other two logos (she won't
even go into Toys R Us without a battle and some sort of disguise).
But then, she tells everyone within earshot that she's a "pre-teen" and
not a plain ol' 11 yo . . .

Too, logo two would intrigue me - I'd assume hip toys n gadgets. But
then, I'm a gadget head - I love hacking everyday objects into useless,
but gadget-y gear. And to boot, I'm minimal all the way - I love
minimalist design - less is better to me (why I still don't have a new
site up - everything keeps getting too complicated!).

Phil Scott

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Feb 9, 2006, 3:39:58 PM2/9/06
to

"Connie Pierce" <in...@pierceillus.com> wrote in message
news:090220061431318652%in...@pierceillus.com...


very interesting what you said about your 11 year olds adamant
response... it goes to show you, ones own insular judgement
can be way off track.


Phil Scott

Message has been deleted

James Douglas

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Feb 9, 2006, 7:23:40 PM2/9/06
to
Davémon wrote:
> hiya. I'm working on 3 different logo designs (for the same project), would
> like your feedback - which is your favourite (and why!), anything to watch
> out for in terms of taking them to production etc. etc.
>
> http://www.nightsoil.co.uk/toy/
>
> TIA
>
I select door #3

Ciccio Pasticcio

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Feb 10, 2006, 4:32:11 AM2/10/06
to
3 sure !!!!

"James Douglas" <james....@genesis-software.com> ha scritto nel
messaggio news:Oa6dna4X8oj...@comcast.com...

Davémon

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Feb 10, 2006, 4:32:23 AM2/10/06
to
Davémon rearranged the furniture to spell out:

> hiya. I'm working on 3 different logo designs (for the same project), would
> like your feedback - which is your favourite (and why!), anything to watch
> out for in terms of taking them to production etc. etc.
>
> http://www.nightsoil.co.uk/toy/
>

Excuse me posting to myself, but I thought I'd summarise rather than send 8
posts:

Connie: Never expected quite such an emotional response :-) Will watch out
for scaling issues - and use them BIG! Kids seem to spend their entire time
distancing themselves from what is 'babyish' ("I'm 5 - I'm big now!") -
which hadn't occured to me and really should have. The age-group is 2-8
y.o. (which is really wide imo).

inez: tits and nasty? oh dear. 'Decayed type' wasn't what I was after at
all - I'll work on the 'n' to get it a bit less /scary/ - neither of those
forms are type btw. It's a budget online retail company selling, erm, "toy
and nursery" stuff.

Phil: you might be interested in seeing some of the thumbnails and scraps,
before we got to this stage, perhaps I'll post those on my site once the
project is done.

Matt: I wish you'd elaborate on what you mean by 'pointless' a bit, but
thanks for the feedback.

James: door #3 opens to reveal A MAN-EATING TIGER!!! arrgh! run away!

All in all, thanks for looking and sharing your insights.

--

Davémon
http://www.nightsoil.co.uk/

amgine

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Feb 10, 2006, 7:06:30 AM2/10/06
to
Davémon on 10/02/2006 10:32 am wrote:

> Davémon rearranged the furniture to spell out:
>
>> hiya. I'm working on 3 different logo designs (for the same project), would
>> like your feedback - which is your favourite (and why!), anything to watch
>> out for in terms of taking them to production etc. etc.
>>
>> http://www.nightsoil.co.uk/toy/

My first reaction was I liked them in this order: 1, 3, [2]

But now I look again, I'm a bit concerned that the first one could be
confused for a pet site; the word "toy" next to images of animals makes me
think of toy poodles and pet stores. I still prefer 1 to the others though.
The animals you chose put me in mind of how elephants are supposed to be
frightened of mice, is there a reason why you chose those two?

I'm not keen on the colours. And I don't like #2 at all.

>
> Excuse me posting to myself, but I thought I'd summarise rather than send 8
> posts:
>

> It's a budget online retail company selling, erm, "toy
> and nursery" stuff.

In that case the one with the animals doesn't fit the product entirely well,
When I think of toys and nursery stuff I think of all the baggage & support
systems that kids come with: buggies, car seats, listening devices, safety
harnesses etc.

Matt Silberstein

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Feb 10, 2006, 8:08:49 AM2/10/06
to
On Fri, 10 Feb 2006 09:32:23 +0000, in alt.design.graphics , Davémon
<"davémon"@nospam.com> in
<1l838u1p9kpd5$.1bjmckhdvb6sz$.d...@40tude.net> wrote:

>Davémon rearranged the furniture to spell out:
>
>> hiya. I'm working on 3 different logo designs (for the same project), would
>> like your feedback - which is your favourite (and why!), anything to watch
>> out for in terms of taking them to production etc. etc.
>>
>> http://www.nightsoil.co.uk/toy/
>>
>
>Excuse me posting to myself, but I thought I'd summarise rather than send 8
>posts:
>
>Connie: Never expected quite such an emotional response :-) Will watch out
>for scaling issues - and use them BIG! Kids seem to spend their entire time
>distancing themselves from what is 'babyish' ("I'm 5 - I'm big now!") -
>which hadn't occured to me and really should have. The age-group is 2-8
>y.o. (which is really wide imo).
>
>inez: tits and nasty? oh dear. 'Decayed type' wasn't what I was after at
>all - I'll work on the 'n' to get it a bit less /scary/ - neither of those
>forms are type btw. It's a budget online retail company selling, erm, "toy
>and nursery" stuff.
>
>Phil: you might be interested in seeing some of the thumbnails and scraps,
>before we got to this stage, perhaps I'll post those on my site once the
>project is done.
>
>Matt: I wish you'd elaborate on what you mean by 'pointless' a bit, but
>thanks for the feedback.

By that I meant that it did nothing for me at all. It seemed more like
a blob than anything. It seemed like a random collection of shapes.

>James: door #3 opens to reveal A MAN-EATING TIGER!!! arrgh! run away!

Oh well. Better luck next time. Oh, that's right, you don't get a next
time with door #3.

>All in all, thanks for looking and sharing your insights.
--

Message has been deleted

Phil Scott

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Feb 10, 2006, 7:07:46 PM2/10/06
to

"iehsmith" <inezhsmit...@earthlink.net> wrote in
message
news:C0122C08.4849D%inezhsmit...@earthlink.net...
> On 2/10/06 3:32 AM, Davémon commented:
> Eureka! We know what it is! :) So it's the question of
> whether it's the
> parents or the kids who are shopping the site. I'm thinking
> this is kind of
> a hard one to target. 2-8 is a wide spread. I'd think 8-yr.
> olds would be
> turned off by the word nursery, but whatcha gonna do. Not
> having kids, I
> think I'd have to pay a visit to the mall. Will they be
> printing at all,
> will they be tagging the products, doing shipping labels?
>
> I think a safe, all-purpose theme would be "FUN." The biz
> name suggests day
> and night to me. Toys are the fun and excitement of the day;
> the nursery is
> comfort and security for infants at night. I'm completely
> guessing that the
> logo may need to target parents' "expectations" of what kid
> stuff should
> look like. Parents are the wallets and should be the
> choosers of
> infant/nursery stuff.


The store would probably be smart not to mix nursery items
with toys for kids over 5... especially in the 8 to 10
range... that was a good insight on the mix issues...and how
the kids feel.,. they pick their own toys over age 3 or 4 or
even younger...

Phil Scott

>
> Not the easiest, huh?
>
> inez
>
> PS_I call everything that forms a letter 'type' or 'font',
> it's my
> laziness;)
>


Marty

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Feb 11, 2006, 6:47:56 AM2/11/06
to
Not bad, I think that 1st one with elephant, can you tweak his nose
down a bit more to go more with the O i think that would make it stand
out much nicer, seems kinda like he's deformed. Good stuff though

1 like 1st and 3rd the most.

Regards,
Bugmaster
http://www.LogoWars.com

Jennifer Blaustein

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Feb 16, 2006, 11:32:39 AM2/16/06
to

"Davémon" <"davémon"@nospam.com> wrote in message
news:1fg3c9fhdlcr4$.1mae64g5pbv8m$.dlg@40tude.net...

Number 1! Love that mouse!


Who Turned Off The Lights?

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Feb 17, 2006, 2:44:10 PM2/17/06
to
On Thu, 9 Feb 2006 12:13:21 +0000, Davémon wrote:

> hiya. I'm working on 3 different logo designs (for the same project), would
> like your feedback - which is your favourite (and why!), anything to watch
> out for in terms of taking them to production etc. etc.
>
> http://www.nightsoil.co.uk/toy/

Love the tiny mouse as well, although it could be more obvious as to what
it is.

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