From AB
Chevrolet Racing Revs Up Breast Cancer Fight
Brand to donate $200 per caution lap during AdvoCare 500 paced by pink
Camaro SS
2012-08-29
DETROIT Chevrolet Racing will renew the brand's fight against breast
cancer this weekend at Atlanta Motor Speedway where every lap run
under the caution flag will lead to a $200 contribution by Chevrolet
to the American Cancer Society's Making Strides Against Breast Cancer
initiative.
"For our 100th birthday in 2011, Chevrolet began its support of
the American Cancer Society, and the generous response from our
dealers, employees and customers told us we needed to help the Society
fight for more birthdays," said Don Johnson, vice president of
Chevrolet Sales and Service. "At Chevy, we believe everyday
heroes can accomplish extraordinary things, and it is in this spirit
that we work to achieve a world without breast cancer."
On Friday, 30 breast cancer survivors and their guests will spend the
day at Atlanta Motor Speedway and participate in Chevrolet Camaro SS
pace car rides around the historic track with Team Chevy NASCAR Sprint
Cup Series driver Jamie McMurray and four-time NASCAR Camping World
Truck Series Champion Ron Hornaday Jr. NASCAR Nationwide Series driver
Danica Patrick also will visit with survivors for photos and
autographs.
On Sunday, Chevy will donate $200 for every caution lap run during the
NASCAR Sprint Cup Series AdvoCare 500, paced by the pink Camaro SS
featuring the Making Strides Against Breast Cancer logo. In 2011, 64
caution laps at Atlanta generated $12,800 for the American Cancer
Society.
October is National Breast Cancer Awareness Month. In September,
Chevrolet will announce additional brand, dealer, employee and
consumer activities in support of the American Cancer Society and
Making Strikes Against Breast Cancer.
"Last year, contributions of more than $900,000 supported the
American Cancer Society's mission to save lives by helping people stay
well and get well, by finding cures and by fighting back against this
disease," said Roshini George, national vice president of health
promotions for the American Cancer Society. "As we approach
National Breast Cancer Awareness month in October, we want thank the
Chevrolet family for its support and remind everyone to take the steps
that make a difference in our fight against breast cancer."
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