Announcing Changes to the TrafficEstimatorService
adwordsa...@google.com
In an effort to provide more consistent and accurate keyword data to
our developers and advertisers, we will be changing some of the fields
within the KeywordEstimate object on Thursday, November 3rd.
We will add the following field to the KeywordEstimate object:
· clicksPerDay - (float) The estimated number of clicks generated
per day for a keyword in a given ad group
Similarly, we will remove the following fields from the KeywordEstimate
object:
· impressions - The estimated number of impressions for a given
keyword
· ctr - The estimated click-through-rate for a given keyword.
· notShownPerDay - The estimated number of times that the ad would
not be shown, despite a keyword match.
These changes will take effect on the afternoon of Thursday, November
3rd (Pacific time zone). At that time, we will update the
TrafficEstimatorService WSDL which may disrupt the operation of your
programs. Therefore, we have posted a temporary copy of the "new"
TrafficEstimatorService WSDL at
http://www.google.com/apis/adwords/developer/wsdl_preview.xml so you
can begin making the necessary adjustments now (This temporary copy
will be removed on November 4, 2005, after the normal WSDL location is
updated).
We are in the process of updating the AdWords API Developer Guide
(http://www.google.com/apis/adwords/developer/adwords_api_intro.html)
and plan to have these new fields added on Thursday.
Sincerely,
The Google AdWords API Team
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