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cindy1875  
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 More options May 26 2007, 10:46 pm
From: cindy1875
Date: Sat, 26 May 2007 19:46:27 -0700
Local: Sat, May 26 2007 10:46 pm
Subject: Pay Per Click Campagne and SEO
I will have my website complete in 3 months time, I have heard that I
should have a PPC campaign in order to have my website indexed
quickly; but how long will it take for my site appear on Google would
anyone know?  Once it's indexed, will the site appears on the organic
search engine as well?
If my budget for PPC is ran out during a month, I understand that the
website won't appear on the Sponsored links side anymore in that month
until I increase the budget, is it correct? How's about on the organic
side, will my website disappear  during the month, too?
For budgeting PPC campaign, Should I set a budget for each keyword or
for a group of keywords. I'll have to do it in the near future so I'd
like to know it before
carrying out the plan. How to have a sufficient PPC campaign that will
bring the most result of ROI? Thanks for all answers!
Cindy

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AdWordsPro Google employee  
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 More options May 29 2007, 11:30 am
From: AdWordsPro
Date: Tue, 29 May 2007 15:30:24 -0000
Local: Tues, May 29 2007 11:30 am
Subject: Re: Pay Per Click Campagne and SEO
Hi cindy1875

> I will have my website complete in 3 months time, I have heard that I
> should have a PPC campaign in order to have my website indexed
> quickly; but how long will it take for my site appear on Google would
> anyone know?

It is very important to note that there is absolutely no connection
between being an AdWords advertiser, and having your site appear in
the unpaid search results. One does not effect the other in any way.
To put it another way, being an AdWords advertisers will neither help
nor harm your chances of appearing on the 'organic' search engine.

> How to have a sufficient PPC campaign that will
> bring the most result of ROI?

This is actually a very complex question, and does not have a 'simple'
answer at all. In a very real way you are in a fortunate position in
that your site is months away from completion: if you feel that
AdWords would be a useful way to drive targeted traffic to your site,
I'd advise spending some time over those coming months coming up to
speed on how Online advertising works in general, and how AdWords
works in particular.  Then, when you are ready to start, you will be
fully informed and ready to go.

There is a great deal of information available regarding how to
succeed with AdWords, on the AdWords site itself - with the two major
resources being these:

* The searchable AdWords Help Center:
https://adwords.google.com/support/

* The AdWords Learning Center, with more than 100 text and/or
multimedia lessons:
http://www.google.com/adwords/learningcenter/

AdWordsPro

On May 26, 7:46 pm, cindy1875 wrote:


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cindy1875  
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 More options May 29 2007, 9:13 pm
From: cindy1875
Date: Tue, 29 May 2007 18:13:43 -0700
Local: Tues, May 29 2007 9:13 pm
Subject: Re: Pay Per Click Campagne and SEO
Hi AdWordsPro,
Thank you so much for your answers and I'll follow your advice.
Regards, Cindy1875

On May 30, 1:30 am, AdWordsPro wrote:


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Andy H  
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 More options May 30 2007, 6:17 am
From: Andy H
Date: Wed, 30 May 2007 03:17:32 -0700
Local: Wed, May 30 2007 6:17 am
Subject: Re: Pay Per Click Campagne and SEO
AdwordsPro,

Is that absolutely definite when you say:

> It is very important to note that there is absolutely no connection
> between being an AdWords advertiser, and having your site appear in
> the unpaid search results. One does not effect the other in any way.
> To put it another way, being an AdWords advertisers will neither help
> nor harm your chances of appearing on the 'organic' search engine.

???

I've heard numerous people refer to the fact that more clicks to a
website (including from AdWords) can only be useful when it comes to
SEO?  Or are you saying that's a myth?  From my clients experiences I
have undoubtedly seen examples when they've taken PPC off for periods
of time and they drop off the natural rankings, which could be a
coincidence for one client, but not for several who have done the
same.

Andy

On May 29, 4:30 pm, AdWordsPro wrote:


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AdWordsPro Google employee  
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 More options May 30 2007, 4:00 pm
From: AdWordsPro
Date: Wed, 30 May 2007 20:00:35 -0000
Local: Wed, May 30 2007 4:00 pm
Subject: Re: Pay Per Click Campagne and SEO
Hello Andy H.

Let me put it this way: after quite a few years spent at Google, I
have yet to learn of any connection. And I pay very close attention to
how things work.

I've spent a lot of time on various AdWords forums over the years and
have seen any number of people post with absolute and definitive
'proof" that:

* Being an AdWords advertisers caused their ranking on search to shoot
through the roof

* Being an AdWords advertisers caused their ranking on search to
plummet

My take on these very contradictory (yet 'definitive') reports: at the
intersection of tens of thousands of advertisers and tens of millions
of pages in the search results you'll find coincidence.

AdWordsPro

On May 30, 3:17 am, Andy H wrote:


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Andy H  
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 More options May 31 2007, 4:36 am
From: Andy H
Date: Thu, 31 May 2007 01:36:39 -0700
Local: Thurs, May 31 2007 4:36 am
Subject: Re: Pay Per Click Campagne and SEO
Thanks AdWordsPro,

I think you've highlighted a particular issue about there being so
many 'theories' out there (e.g. the link between PPC and natural
listings) that it's a minefield.  Your input on this though is
particularly useful so thank you for sharing it with us.

Andy

On May 30, 9:00 pm, AdWordsPro wrote:


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Mark J. Welch  
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 More options Jun 5 2007, 10:41 am
From: Mark J. Welch
Date: Tue, 05 Jun 2007 14:41:37 -0000
Local: Tues, Jun 5 2007 10:41 am
Subject: Re: Pay Per Click Campagne and SEO
Andy wrote: "I've heard numerous people refer to the fact that more

clicks to a
website (including from AdWords) can only be useful when it comes to
SEO."

I don't think this is specific to AdWords; increased traffic means
more people seeing your site, which can lead to more inbound links,
more word-of-mouth references on blogs and other web sites, and
perhaps an improved Alexa score.

Certainly, one effect I've seen is that if I can push a client site up
into the top 3-5 AdWords positions for a search phrase, the site gets
"picked up" more frequently by people who are creating their own
"directory pages" for a specific topic, which means the site gets more
inbound links.  The effect is much stronger for natural search
results, but it certainly exists for AdWords exposure as well.  This
is one of those areas where "the rich get richer," because strong
search results (natural or sponsored) will draw attention, and people
acting on that attention can help to fuel search engine rankings.


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Rich@Apogee  
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 More options Jun 8 2007, 1:18 am
From: Rich@Apogee
Date: Thu, 07 Jun 2007 22:18:08 -0700
Local: Fri, Jun 8 2007 1:18 am
Subject: Re: Pay Per Click Campagne and SEO
Hi Cindy,

You might be confusing PPC for paid inclusion.  Other search engines
have paid inclusion where you can pay to have your site included in
the "natural" search results.  Google does a good job keeping their
natural search results separate from the paid results (PPC ads via
AdWords).

Another possibility is that PPC ad results can be used to help refine
SEO efforts.  Often, people use keyword tools or make assumptions
about what keywords are relevant for their site.  You often don't
really know until you try.  So, you run a short term AdWords test to
see which keywords work and which landing pages work.  Once you've
figured it out (by analyzing AdWords data + server log data), you
build your pages for SEO purposes.  Think of PPC as a method for rapid
prototyping.

HTH

-Rich @ Apogee Web Consulting LLC

On May 26, 10:46 pm, cindy1875 wrote:


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Joe roots  
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 More options Jun 9 2007, 3:24 am
From: Joe roots
Date: Sat, 09 Jun 2007 00:24:05 -0700
Local: Sat, Jun 9 2007 3:24 am
Subject: Re: Pay Per Click Campagne and SEO
Hi ,i am realtor  from Bangalore, i need to adbvertise in google for
sponcer links, how can i advertis and get my key words i want, i also
have my web site www. rootsestates.com whats the best way to drive
traffic to my site and what could be the cost or budget, can i get a
google represntative to contact and advise for the best deal,
   Thanks & regards
   J Joseph

On May 27, 7:46 am, cindy1875 wrote:


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mscisse  
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 More options Jun 10 2007, 12:01 am
From: mscisse
Date: Sat, 09 Jun 2007 21:01:28 -0700
Local: Sun, Jun 10 2007 12:01 am
Subject: Re: Pay Per Click Campagne and SEO
Hi Adwords Pro,

I am new to ecommerce and am trying to make sense of all of this.
Thanks for the info you provided to Cindy as it gave me a few
resources to check.  I need to know of a good place to go for a "non-
techie" to learn how to get traffic to my site.  I consider myself
intelligent , but I use the computer and internet for basic
information, all of this behind the scenes stuff has been overwhelming
and I've yet to find a site that'll explain it all in English instead
of HTML, LOL.  Any advise?

mscisse

On May 29, 11:30 am, AdWordsPro wrote:


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rroebuck  
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